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Examination of Central and Eastern European Professional Football Clubs’ Sport Success, Financial Position and Business Strategy in International Environment

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Competitiveness of CEE Economies and Businesses

Abstract

The aim of this chapter is to examine the competitiveness of professional football clubs in the Central and Eastern European (CEE) region. We compare the sport-related and financial competitiveness of the CEE region to that of German and Russian professional leagues. We introduce the related literature of internationalisation of business and sport management. We define export in field of professional football and show the business trends of global football. We collect and describe the sport management articles that are prepared in the CEE region. We use data of international organisations and related case studies to show the empirical results of our research. Our main findings are that the football clubs of the CEE region have a weak sport-related and financial competitiveness in European Football, but in the market for football players they have a good opportunity to realise huge profits. In the last 4 years, the realised revenues from the transfer market decreased, which indicates that the competitiveness of the region in terms of youth players transfers is getting weaker.

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Notes

  1. 1.

    On the UEFA-ranking of European football leagues the examined CEE-leagues are located between 14 and 31. Source: UEFA (2015).

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Correspondence to Krisztina András or Zsolt Havran .

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András, K., Havran, Z. (2016). Examination of Central and Eastern European Professional Football Clubs’ Sport Success, Financial Position and Business Strategy in International Environment. In: Trąpczyński, P., Puślecki, Ł., Jarosiński, M. (eds) Competitiveness of CEE Economies and Businesses. Springer, Cham. https://doi.org/10.1007/978-3-319-39654-5_10

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