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Mission Impossible: How to Create Value in Times of Crises

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Value Creation in International Business

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Abstract

This chapter analyzes key changes in the structure and behavior of the banking sector in Slovakia over the last 20 years. To illustrate these, I use a case study in the Slovak banking sector during the time of the economic crisis, when value creation had to be revisited.

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Author information

Authors and Affiliations

  1. School of Management, Vysoka skola manazmentu, Panónska 17, 851 04, Bratislava, Slovakia

    Sonia Ferencikova

Authors
  1. Sonia Ferencikova
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Correspondence to Sonia Ferencikova .

Editor information

Editors and Affiliations

  1. Department of Business and Management, Aalborg University, Aalborg, Denmark

    Svetla Marinova

  2. Department of Marketing, University of Vaasa, Vaasa, Finland

    Jorma Larimo

  3. Turku Sch of Economics, Univ of Turku, Turun Yliopisto, Finland

    Niina Nummela

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Ferencikova, S. (2017). Mission Impossible: How to Create Value in Times of Crises. In: Marinova, S., Larimo, J., Nummela, N. (eds) Value Creation in International Business. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-319-30803-6_12

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