Abstract
In information society that the society of the present time is called, the main activity is creation and distribution of information. Not without reason the so-called the “fourth power” claims to play the leading role. Such a situation is reflected in the term “mediacrity” (“mass media power”). The term should not be confused with the term “mediocrity” that means power of negotiators and mediators. In mediacrity process mass media don not reflect reality, but they create it.
This is a preview of subscription content, log in via an institution.
Buying options
Tax calculation will be finalised at checkout
Purchases are for personal use only
Learn about institutional subscriptionsReferences
Brown, R. (1998). Language. Thought and culture. Michigan: Michigan Press.
Clarke, R. A. (2014). Cyberwar. The next threat to national security and what to do about it (pp. 147–148). New York, NY: Appleton.
Fowler, R., Hodge, B., Kress, G., & Trew, T. (1979). Language and control. London: Routledge and Kegan Paul.
Fursov, A.I. (2014). The fate of the country is at stake. Moscow: Academic Book.
Jakubowicz, K. (2010). Introduction. Media systems research: An overview. In B. Dobek-Ostrowska, M. Glowacki, K. Jakubowicz, & M. Sükösd (Eds.), Comparative media systems. European and global perspective (pp. 1–21). Budapest: CEU Press.
Lakoff, G. (2009). The political mind. A cognitive scientist’s guide to your brain and its politics. New York, NY: Consulting Press.
Lakoff, G., & Wehling, E. (2012). The little blue book. The essential guide to thinking and talking democratic. New York, NY: Appleton.
Libicki, M. (2007). Conquest in cyberspace. National security and information warfare. Cambridge: Cambridge University Press.
Rushkoff, D. (1995). Media virus: Hidden agendas in popular culture. New York, NY: University Press.
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2017 Springer International Publishing AG
About this chapter
Cite this chapter
Greidina, N.L. (2017). Memes in Information Warefare Context in the South-East Ukraine. In: Friedrichsen, M., Kamalipour, Y. (eds) Digital Transformation in Journalism and News Media. Media Business and Innovation. Springer, Cham. https://doi.org/10.1007/978-3-319-27786-8_22
Download citation
DOI: https://doi.org/10.1007/978-3-319-27786-8_22
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-27785-1
Online ISBN: 978-3-319-27786-8
eBook Packages: Business and ManagementBusiness and Management (R0)