• Peter PruzanEmail author


Why measure? From a scientific perspective, measurement can provide a consistent yardstick for gauging differences. It thereby enables precise estimates of the degree of relationship between variables. I note in this connection that the more precise the measuring instrument and the more accurately the measurements are performed, the narrower is the difference between human perceptions of the physical world and the physical world itself. It is to these and other similar issues we now turn.

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© Springer International Publishing Switzerland 2016

Open Access This chapter is distributed under the terms of the Creative Commons Attribution Noncommercial License, which permits any noncommercial use, distribution, and reproduction in any medium, provided the original author(s) and source are credited.

Authors and Affiliations

  1. 1.Department of Management, Politics and PhilosophyCopenhagen Business SchoolFrederiksbergDenmark

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