Abstract
It is one thing to have a terrific vision, but something else for it to be effected in a manner that creates value. A business model helps to systematically define the manner in which the organization creates value and for whom. It consists of four components: market segments, customer value, delivery and operation.
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Kemperman, J., Geelhoed, J., op ‘t Hoog, J. (2017). What is a Business Model?. In: Kemperman, J., Geelhoed, J., op ‘t Hoog, J. (eds) Brilliant Business Models in Healthcare. Springer, Cham. https://doi.org/10.1007/978-3-319-26440-0_2
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