Abstract
In 1969, the American League (AL) expanded by adding the Kansas City Royals and Seattle Pilots. The Pilots had to play in a slightly upgraded 25,400-seat minor league ballpark named Sick’s Stadium, which was not adequate as a homesite for a Major League Baseball (MLB) team. After 98 losses in its first season, skimpy attendance, and increasing financial problems, the club’s majority stockholder and President William Daley avoided a lawsuit by declaring bankruptcy during early 1970 and before MLB’s spring training period.
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Notes
- 1.
Two books involving MLB franchises are Frank P. Jozsa Jr., Major League Baseball Expansions and Relocations: A History, 1876–2008 (Jefferson, NC: McFarland, 2009), and James Quirk and Rodney D. Fort. Pay Dirt: The Business of Professional Team Sports (Princeton, NJ: Princeton University Press, 1992).
- 2.
Each MLB team has a franchise timeline. See http://www.milwaukee.brewers.mlb.com.
- 3.
Sources include the Official Major League Baseball Fact Book 2005 Edition (St. Louis, MO: Sporting News, 2005) and “Teams,” http://www.baseball-reference.com cited 28 January 2015.
- 4.
Tyler Kepner, “Owner Goes All in on the Brewers,” http://www.nytimes.com cited 9 August 2015.
- 5.
“The Business of Baseball,” http://www.forbes.com cited 28 January 2015 and “Major League Baseball Valuations,” http://www.bloomberg.com cited 2 February 2015.
- 6.
Paul Swaney, “2014 MLB Ballpark Experience Rankings,” http://www.stadiumjourney.com cited 23 February 2015.
- 7.
Barry Janoff, “Report: When It Comes to 2014 MLB Fans, the Most Loyal Group is the Cards,” http://www.nysportsjournalism.com cited 23 February 2015.
- 8.
An interesting business article about the Brewers franchise is Eric Fisher, “Recalling Selig’s Fight to Keep Milwaukee in the Game,” SportsBusiness Journal (19 January 2015): 28.
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Jozsa, F.P. (2016). Milwaukee Brewers. In: National League Franchises: Team Performances Inspire Business Success . SpringerBriefs in Economics. Springer, Cham. https://doi.org/10.1007/978-3-319-25993-2_8
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