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Control & Value Trade-Offs in Handling User-Data: The Example of Location-Based-Services

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E-Business and Telecommunications (ICETE 2014)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 554))

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Abstract

Location related services are an integral part of the mobile service landscape today. Detecting one’s whereabouts and relating them to networked information offers benefits for users and businesses. It also entails issues, particularly regarding users’ privacy. This paper assesses LBS as multi-sided markets, where value is collective, actors are interdependent, and the gatekeeper role is user ownership (control over the user and data). It adopts a business modelling perspective to: (a) define the value network around LBS as two-sided markets, where the LBS provider intermediates between end-users and Third Parties; and (b) extract potential revenue models. It focuses on trade-offs between control in the ecosystem and the creation of value. Finally, it discusses how current developments contribute to changes in the position of the user within the ecosystem, and if mutually beneficial interaction can come about.

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Notes

  1. 1.

    www.glympse.com.

  2. 2.

    www.runtastic.com.

  3. 3.

    www.waze.com.

  4. 4.

    www.moovitapp.com.

  5. 5.

    www.uber.com.

  6. 6.

    www.tripadvisor.com.

  7. 7.

    www.janrain.com.

  8. 8.

    www.gigya.com.

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Acknowledgements

Solomidem Is an R&D Project Co-Funded by IWT (Agentschap Voor Innovatie Door Wetenschap En Technologie), the Government Agency for Innovation by Science and Technology Founded by the Flemish Government. Companies and Organizations Involved in the Project Are VUB/SMIT, K.U.Leuven/COSIC, Ugent/MICT, K.U.Leuven/ICRI, Iminds/Ilab.O, Citylive – Mobilevikings, Ngdata Nv, Lin.K Nv, Cultuurnet Vlaanderen, Irail.

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Authors and Affiliations

  1. iMinds-SMIT, Vrije Universiteit Brussel, Brussels, Belgium

    Jonas Breuer, Uschi Buchinger, Heritiana Ranaivoson & Pieter Ballon

Authors
  1. Jonas Breuer
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  2. Uschi Buchinger
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  3. Heritiana Ranaivoson
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  4. Pieter Ballon
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Correspondence to Jonas Breuer .

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Editors and Affiliations

  1. Rose Hill and Lincoln Center Campuses, Fordham University, Bronx, New York, USA

    Mohammad S. Obaidat

  2. Medical Informatis, Statistics, Document, Medical University Graz, Graz, Austria

    Andreas Holzinger

  3. INSTICC, Polytechnic Institute of Setúbal, Setúbal, Portugal

    Joaquim Filipe

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Breuer, J., Buchinger, U., Ranaivoson, H., Ballon, P. (2015). Control & Value Trade-Offs in Handling User-Data: The Example of Location-Based-Services. In: Obaidat, M., Holzinger, A., Filipe, J. (eds) E-Business and Telecommunications. ICETE 2014. Communications in Computer and Information Science, vol 554. Springer, Cham. https://doi.org/10.1007/978-3-319-25915-4_6

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  • DOI: https://doi.org/10.1007/978-3-319-25915-4_6

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-25914-7

  • Online ISBN: 978-3-319-25915-4

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