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Application of Knowledge Management for Increasing the Effectiveness of Franchise Based Organizations

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Knowledge Management in Organizations (KMO 2015)

Part of the book series: Lecture Notes in Business Information Processing ((LNBIP,volume 224))

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Abstract

The research investigates how the application of knowledge management and knowledge management initiatives is beneficial for franchises. How can an integrated model of knowledge Management be helpful for franchisor-franchisee-customer triad? The methodology applied is quantitative and franchises with KM and with KM were assessed to evaluate the effectiveness of KM for knowledge retention. The group of franchises with KM were further investigated to assess how the use of ICT, the role of information shared by Franchisee and the role of information shared by franchisor is helpful in better and effective management of franchise based organizations.

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Author information

Authors and Affiliations

  1. The British University in Dubai, Dubai, UAE

    Waleed Alneaimi

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  1. Waleed Alneaimi
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Correspondence to Waleed Alneaimi .

Editor information

Editors and Affiliations

  1. Staffordshire University, Stoke-on-Trent, United Kingdom

    Lorna Uden

  2. University of Maribor, Maribor, Slovenia

    Marjan Heričko

  3. National University of Kaohsiung, Kaohsiung City, Taiwan

    I-Hsien Ting

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Alneaimi, W. (2015). Application of Knowledge Management for Increasing the Effectiveness of Franchise Based Organizations. In: Uden, L., Heričko, M., Ting, IH. (eds) Knowledge Management in Organizations. KMO 2015. Lecture Notes in Business Information Processing, vol 224. Springer, Cham. https://doi.org/10.1007/978-3-319-21009-4_8

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  • DOI: https://doi.org/10.1007/978-3-319-21009-4_8

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-21008-7

  • Online ISBN: 978-3-319-21009-4

  • eBook Packages: Computer ScienceComputer Science (R0)

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