Abstract
A theory-based approach to lifestyle research is developed in this study. A household production model is introduced which provides the basis for identifying three basic lifestyle traits: (1) income expansion, (2) household production, and (3) adaptive consumption. Measures of these traits are presented which show generally acceptable levels of reliability and validity.
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Fisher, J.E. (2015). Lifestyle Research in the Context of Household Economic Behavior. In: Hawes, J. (eds) Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer, Cham. https://doi.org/10.1007/978-3-319-17055-8_14
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DOI: https://doi.org/10.1007/978-3-319-17055-8_14
Publisher Name: Springer, Cham
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