Abstract
Business opportunities in Vietnam are plenty and Japan as well as many European countries have been exploiting them successfully -- the key to success is the willingness to understand the Vietnamese business environment. With adequate preparation and foresight, American businessmen could soon do business with Vietnam as they do with China.
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References
A.D. Cao, "Role of International Business Joint Ventures in Economic Development and Public Policy", unpublished dissertation (The George Washington University, 1976).
Committee for Economic Development, A New Trade Policy Toward Communist Countries (New York, New York, Sept., 1972).
Peter Gabriel, International Transfer of Corporate Skills (Massachussetts: Harvard University Press, 1967).
"Hanoi Starts to Open its Doors to Trade", Business Week, 6 Dec., 1976, pp. 44–45.
U.S Department of Commerce, Trading with the USSR, Bureau of International Commerce, Washington D.C., July 1977.
U.S.Department of State, Background Notes on North and South Vietnam, No. 7933 and 8505, Washington D.C. Oct. 1977.
"World Roundup-Vietnam", Business Week, 26 July, 1978, p. 63.
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© 2016 Academy of Marketing Science
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Cao, A.D. (2016). How to Do Business in the New Vietnam. In: Gitlow, H.S., Wheatley, E.W. (eds) Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer, Cham. https://doi.org/10.1007/978-3-319-16934-7_19
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DOI: https://doi.org/10.1007/978-3-319-16934-7_19
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-16933-0
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