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Assessing Employee Creativity

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Employee Engagement in Media Management

Part of the book series: Media Business and Innovation ((MEDIA))

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Abstract

Employee engagement can lead towards employee creativity through sensemaking. A major issue for management is to be able to assess employee creativity aiming to identify creative employees and take maximum benefits from their value-creative potential. However, there exists little agreement on universally accepted or empirically established standards for evaluating creative potential because previous studies failed to consider data collected in a dynamic context. In an attempt to fill this gap this study focuses on one important research question. When assessing the creative potential of employees in real world organizational settings, what characteristics can management actually attend to and use?

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Author information

Authors and Affiliations

  1. School of Economic Sciences and Administration, Frederick University, Limassol, Cyprus

    Stavros Georgiades

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  1. Stavros Georgiades
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Appendix

Appendix

List of matters discussed during the interviews

  1. 1.

    At what age did you start to work? Why? Did you also have another job at that time? Until when and why did you stay in your first job?

  2. 2.

    Did you like screenwriting at that time?

  3. 3.

    What was your first writing?

  4. 4.

    Describe your first job and the reasons why you decided to move to a new one. Describe your new job.

  5. 5.

    How did you get into screenwriting?

  6. 6.

    Describe your first screenwriting job and your cooperation with colleagues

  7. 7.

    What was your inspiration? How did you feel writing a screen? What is the main characteristic of your writing and why?

  8. 8.

    How do you create the characters of your screenwriting? Is there one you really like and why? How do you decide the end of the characters in the screenwriting?

  9. 9.

    How do you decide on what character will grow in your writing?

  10. 10.

    What is your relationship with the public? Do you keep checking ratings?

  11. 11.

    How do you guarantee the suspense in your writing?

  12. 12.

    Do you get inspiration from your autobiography?

  13. 13.

    Do you deliberately create polemics to guarantee success?

  14. 14.

    How do the moral values of the public influence your work? What ethical issues should you worry about?

  15. 15.

    How do you face up to unexpected events happening like the case of a leading actor getting sick?

  16. 16.

    Describe a scene you consider emblematic and the reasons why you consider it as such

  17. 17.

    Is the end of your screenwriting predetermined?

  18. 18.

    Why do you usually change the characters of the actors and what is your inspiration for doing this?

  19. 19.

    How do you respond to low ratings? How do you evaluate your work?

  20. 20.

    What is your fictional universe?

  21. 21.

    What do you feel when a series starts and finishes?

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Georgiades, S. (2015). Assessing Employee Creativity. In: Employee Engagement in Media Management. Media Business and Innovation. Springer, Cham. https://doi.org/10.1007/978-3-319-16217-1_6

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