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Designing Progress Towards Sustainable Sectors: The Four Phases of Market Transformation

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Sustainable Global Value Chains

Part of the book series: Natural Resource Management in Transition ((NRMT,volume 2))

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Abstract

In tackling the complex sustainability challenges of any sector, we promote a systemic approach; aiming to understand the particular dynamics which drive continued unsustainable behaviour in a sector, despite seemingly disastrous social and ecological outcomes. Only through a systemic approach—working with stakeholders throughout the value chain to build local systems and an enabling environment in which farmer professionalism and sustainable production practices are rewarded—can we erode the barriers to sustainability, and transform our food systems. In this chapter we set out a conceptual framework for the development of actionable, holistic approaches towards sustainability. With it, we strive to explain the importance of determining the phase of a given sector on the path to truly responsible production, and understanding how this maturity alters a sector’s dynamics. Consequently, we have sketched out how to achieve the transitions between each of these phases in a number of real-world case studies.

This chapter was prepared with support of Matthijs Maas and Niko Wojtynia.

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Notes

  1. 1.

    Most notably organic cotton, coffee, cocoa, seafood, soy, and palm oil.

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Correspondence to Guus ter Haar .

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ter Haar, G., Simons, L. (2019). Designing Progress Towards Sustainable Sectors: The Four Phases of Market Transformation. In: Schmidt, M., Giovannucci, D., Palekhov, D., Hansmann, B. (eds) Sustainable Global Value Chains. Natural Resource Management in Transition, vol 2. Springer, Cham. https://doi.org/10.1007/978-3-319-14877-9_21

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  • DOI: https://doi.org/10.1007/978-3-319-14877-9_21

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-14876-2

  • Online ISBN: 978-3-319-14877-9

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