Skip to main content
SpringerLink
Log in

Evaluating Travel Websites Using WebQual: A Group Decision Support Approach

  • Conference paper
Intelligent Distributed Computing

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 321))

Abstract

The enhanced internet penetration and the increased usage of the facilities by travel industry floods the online arena with websites, and thus generates the urge to find out the best amongst the options and the factors determining it. The article tries to explore the optimally performing travel website in the Indian context based on the evaluation parameters highlighted by WebQualTM. The work would highlight both the leading contributors to reuse of the website as well as their interrelationship. The analysis has been done the Analytic Hierarchy Process for group decision making.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Log in via an institution
Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 129.00
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 169.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

References

  1. Loiacono, T.E., Chen, Q.D., Dale, G.L.: WebQualTM Revisited: Predicting The Intent To Reuse A Web Site. In: Eighth Americas Conference on Information Systems (2002)

    Google Scholar 

  2. World travel trends report: ITB (December 2013)

    Google Scholar 

  3. Loiacono, T.E., Chen, Q.D., Dale, G.L.: WebQualTM Revisited: Predicting The Intent To Reuse A Web Site. In: Eighth Americas Conference on Information Systems (2002)

    Google Scholar 

  4. Saaty, T.L.: A Scaling Method for Priorities in Hierarchical Structures. Journal of Mathematical Psychology 15, 57–68 (1977)

    Article  MathSciNet  Google Scholar 

  5. Saaty, T.L.: The Analytic Hierarchy Process. McGraw-Hill International (1980)

    Google Scholar 

  6. Saaty, T.L.: Fundamentals of Decision Making and Priority Theory with the AHP. RWS Publications (1994)

    Google Scholar 

  7. Golden, B., Wasil, E., et al.: The Analytic Hierarchy Process. Applications and Studies (1989)

    Google Scholar 

  8. Kumar, S., Vaidya, O.S.: Analytic Hierarchy Process-An overview of applications. European Journal of Operational Research 169(1), 1–129 (2006)

    Article  MATH  MathSciNet  Google Scholar 

  9. Liberatore, M., Nydick, R.: The analytic hierarchy process in medical and health care decision making: A literature review. European Journal of Operational Research 189(1), 194–207 (2008)

    Article  MATH  Google Scholar 

  10. Omkarprasad, V., Sushil, K.: Analytic hierarchy process: an overview of applications. European Journal of Operational Research 169(1), 1–29 (2006)

    Article  MATH  MathSciNet  Google Scholar 

  11. Stuart, B., Richard, V.: WebQual: An Exploration of Web-site Quality School of Management. University of Bath, Bath BA2 7AY, United Kingdom

    Google Scholar 

  12. Evangelos, T., Stuart, M.H.: Using the analytic hierarchy process for decision making In engineering applications: some challenges. Inter’l Journal of Industrial Engineering: Applications and Practice 2(1), 35–44 (1995)

    Google Scholar 

  13. Escobar, M.T., Moreno-Jiménez, J.M.: A note on AHP group consistency for the row geometric mean priorization procedure Universidadde Zaragoza, Gran Via 2, Zaragoza 50005, Spain

    Google Scholar 

  14. Bauer, C., Scharl, A.: A Classification Framework and Assessment Model for Automated Web-site Evaluation. In: Proceedings of the Seventh European Conference on Information Systems, pp. 758–765 (1999)

    Google Scholar 

  15. Wikipedia, http://en.wikipedia.org/wiki/Category:Online_travel_agencies

  16. Travel Wire Asia, http://www.travelwireasia.com/2011/06/top-10-travel-websites-in-india/

  17. Shim, J.: Bibliography research on the analytic hierarchy process (AHP). Socio-Economic Planning Sciences 23(3), 161–167 (1989)

    Article  Google Scholar 

  18. Sureshchander, G.S., Rajendran, C., Anatharaman, R.N.: The relationship between service quality and customer satisfaction: a factor specific approach. Journal of Services Marketing 16(4), 363–379 (2002)

    Article  Google Scholar 

  19. Zahedi, F.: A Simulation Study of Estimation Methods in the Analytic Hierarchy Process. Socio-Economic Planning Sciences 20, 347–354 (1986)

    Article  Google Scholar 

  20. Abels, E., White, M., Hahn, K.: Identifying user-based criteria for Web pages. Internet Research: Electronic Networking Applications and Policy 7(4), 252–262 (1997)

    Article  Google Scholar 

  21. Ngai, E.W.T.: Selection of website for online advertising using AHP. Information & Management, 1–10 (2002)

    Google Scholar 

  22. Crawford, G., Williams, C.: A note on the analysis of subjective judgement matrices. Journal of Mathematical Psychology 29, 387–405 (1985)

    Article  MATH  Google Scholar 

Download references

Author information

Authors and Affiliations

  1. Indian Institute of Management - Rohtak, MDU Campus, Rohtak, 124001, India

    Oshin Anand, Abhineet Mittal, Kanta Moolchandani & Munezasultana M. Kagzi

  2. Department of Management Studies, IIT Delhi, Hauz Khas, IV Floor, Vishwakarma Bhavan, New Delhi, India, 110016

    Arpan Kumar Kar

Authors
  1. Oshin Anand
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. Abhineet Mittal
    View author publications

    You can also search for this author in PubMed Google Scholar

  3. Kanta Moolchandani
    View author publications

    You can also search for this author in PubMed Google Scholar

  4. Munezasultana M. Kagzi
    View author publications

    You can also search for this author in PubMed Google Scholar

  5. Arpan Kumar Kar
    View author publications

    You can also search for this author in PubMed Google Scholar

Corresponding author

Correspondence to Oshin Anand .

Editor information

Editors and Affiliations

  1. Department of Computing and Information, The University of Melbourne, Melbourne, Victoria, Australia

    Rajkumar Buyya

  2. Indian Institute of Information Technology and Management, Trivandrum, Kerala, India

    Sabu M. Thampi

Rights and permissions

Reprints and permissions

Copyright information

© 2015 Springer International Publishing Switzerland

About this paper

Cite this paper

Anand, O., Mittal, A., Moolchandani, K., Kagzi, M.M., Kar, A.K. (2015). Evaluating Travel Websites Using WebQual: A Group Decision Support Approach. In: Buyya, R., Thampi, S. (eds) Intelligent Distributed Computing. Advances in Intelligent Systems and Computing, vol 321. Springer, Cham. https://doi.org/10.1007/978-3-319-11227-5_14

Download citation

  • DOI: https://doi.org/10.1007/978-3-319-11227-5_14

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-11226-8

  • Online ISBN: 978-3-319-11227-5

  • eBook Packages: EngineeringEngineering (R0)

Publish with us

Policies and ethics

Search

Navigation