• Samuel O. IdowuEmail author
Part of the CSR, Sustainability, Ethics & Governance book series (CSEG)


The growing importance of social responsibility activities of businesses and their growing interaction with all stakeholders in society reveals that there is an enormous amount of data to handle. Data refers to unidentified stored facts by an entity which in simple terms means information [1]. Information is basically the new piece of facts which have the potential of adding value to the business and therefore data protection is an important issue in the information age that we operate in. The protection of data is the implementation of administrative, technical, or physical measures to guard against unauthorized access to data. Many companies today gather and store data for marketing and other purposes [2]. They collect as much information as possible about their customers in the name of targeting products more effectively in order to increase their revenue. Information transparency and information protection are two requirements that are desirable in the attempt to ensure that society operate sustainably and in a socially responsible manner.


Corporate Social Responsibility Business Ethic Distributive Justice Quality Function Deployment International Labour Organisation 
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Copyright information

© Springer International Publishing Switzerland 2015

Authors and Affiliations

  1. 1.LondonUK

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