Abstract
The aim of this chapter is threefold: firstly, we seek to integrate this study into a broader context of historical and contemporary economic reasoning. Secondly, we introduce the theoretical pillars which this research project is built upon. Due to the interdisciplinary nature of alliance and network research, we refer to concepts from economics and related scientific disciplines. Finally, we discuss the initially raised research questions against the backdrop of our preceding theoretical considerations. Chapter 2 is structured as follows. In Sect. 2.1 we start with a brief introduction of classical and neoclassical economics and outline the contributions but also the limitations of these schools of thought. In Sect. 2.2 we turn our attention to evolutionary approaches in economics and related disciplines. In Sect. 2.3 we introduce the neo-Schumpeterian approach to evolutionary economics. Here, we start by clarifying some basic terminology and concepts. Next we discuss the theoretical cornerstones of the approach. Finally, we address three selected concepts: proximity, innovation systems and innovation networks. In Sect. 2.4 we draw upon the knowledge-based theory of the firm to establish the theoretical linkage between knowledge, competitive advantage and firm performance. In Sect. 2.5 we look at key concepts from interdisciplinary alliance and network research. Finally, in Sect. 2.6 we uncover links to previous research and discuss our own contribution in light of the previously outlined theoretical concepts.
A theory of essentially complex phenomena must refer to a large number of particular facts; and to derive a prediction from it, or to test it, we have to ascertain all these particular facts.
(Friedrich August von Hayek 1974)
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Notes
- 1.
Even if one is critical of Marx’s doctrine, one should define science by its objects of analysis and not by its methods or assumptions (Hodgson 2006, p. 1). In a comprehensive bibliometric analysis, Hodgson (2006, p. 4) demonstrates that Karl Marx was one of the most frequently cited authors in leading mainstream economic journals between 1890 and 1990.
- 2.
For more details on the discourse between the two schools of thought, see Von Mises (1969).
- 3.
For an introduction to the Austrian school of economics, see Rutherford (2007, p. 9).
- 4.
Both variety and selection processes are essential elements in Marshall’s notion of competition in a sense that heterogeneous firms (in terms of size, location and efficiency) face each other in the product marketplace and are sorted out by the competitive process (Antonelli 2009, p. 622).
- 5.
For a comparison of the “Harrod-Domar” model and the neoclassical growth model, see Sato (1964). The first rate is also called the “natural rate of growth” (this rate equals the sum of population growth and technical progress) and the second rate reflects the capital accumulation process (this rate is equal to the ratio of the proportion of income saved to the capital income ratio) (Rutherford 2007, p. 60).
- 6.
- 7.
For a clarification of the concept and critical reflections from an Austrian view, see Alter (1982).
- 8.
- 9.
For an overview and discussion, see Witt (2003).
- 10.
It is important to note that these perspectives are not mutually exclusive. According to Bruderer and Singh (1996, p. 1322), substantial research efforts have been undertaken to reconcile these two perspectives since the early 1990s.
- 11.
According to Aldrich and Ruef (2006, p. 47) at least two strands of research can be identified within the organizational learning literature: the “knowledge development approach”, pioneered by Weick (1979) and the “adaptive learning approach” pioneered by Cyert and March (1963). In this brief review we focus on the latter strand of literature.
- 12.
- 13.
Organizational sociologists have adapted general evolutionary principles of variation, selection and retention proposed by Campbell (1969) in an organizational context. A strict Darwinian interpretation of organizational evolution implies that traits are inherited through intergenerational processes, whereas the Lamarckian concept of organizational evolution regards traits as being acquired within a generation through learning and imitation (VanDeVen and Poole 1995, p. 519).
- 14.
- 15.
- 16.
- 17.
Marx originally used this phrase to describe his vision of capitalism’s destructive potential (Elliott 1978).
- 18.
- 19.
Knowledge generation is closely related to organizational learning models. According to Bierly et al. (2000) learning can be defined in an organizational context as the process of linking, expanding, and improving data, information, knowledge and wisdom. For an overview of conceptual organizational learning models, see Bierly et al. (2000). For the intellectual roots of the adaptive learning approach in organization theory, see Sect. 2.2.
- 20.
Several other concepts have been proposed in subsequent years to understand how firms generate knowledge. These are, most notably, the concept of higher level routines, such as organizational capabilities (cf. Winter 2003) and the concept of dynamic capabilities (cf. Zollo and Winter 2002). For an overview, see Becker (2004) and Easterby-Smith et al. (2009).
- 21.
For further details on the classification of innovations, see the “Oslo Manual” (OECD 2005).
- 22.
From Schumpeter’s perspective, the entrepreneur is primarily an innovator (Swann 2009, p. 131). In his “Theory of Economic Development”, Schumpeter identified the following main types of entrepreneurial behavior (cf. Schumpeter 1934 cited according to: (Swedberg 2000; Goss 2005, p. 206): (I) the introduction of new goods; (II) the introduction of new production methods; (III) the struggle into new markets; (IV) finding new sources of raw materials; and (V) reorganizing an industry in a new way.
- 23.
According to Rothwell (1994) there are five generations of innovation models: (a) the technology push model, (b) the market push model, (c) feedback loop or coupling models, (d) parallel-line models (d) systemic or network models.
- 24.
- 25.
This concept and further developments are subject to discussion in Sect. 2.3.
- 26.
- 27.
- 28.
- 29.
For an overview of evolutionary thinking in economics and related disciplines, see Sect. 2.2.
- 30.
- 31.
- 32.
Both inventors and entrepreneurs receive due attention in neo-Schumpeterian economics.
- 33.
For a discussion on the intersections between evolutionary economics and approaches in economic geography, see Boschma and Frenken (2006).
- 34.
The underlying theoretical arguments used in this context draw upon governance and transaction cost issues in market, hybrid and hierarchical organizational forms (cf. Sect. 2.5.2).
- 35.
To substantiate this line of argument, Boschma (2005b) points to the fact that too much institutional proximity can cause structural inertia.
- 36.
For an in-depth discussion, see (cf. Sect. 12.2).
- 37.
The social proximity concept is strongly influenced by the social capital and embeddedness literature (cf. Sect. 2.5.4).
- 38.
- 39.
The regional innovation system approach (RIS) is strongly influenced by the idea that innovation is the outcome of spatially or territorially determined learning processes between the actors in the system (Cooke 2001).
- 40.
The sectoral innovation system’s approach (SIS) emphasizes the cognitive dimension by arguing that interactive learning processes and subsequent innovation outcomes are fostered by the technological and contextual relatedness of the actors in the system (Malerba 2002).
- 41.
The technological innovation system approach (TIS) focuses on generic technologies with general applications over many industries (Carlsson et al. 2002).
- 42.
Carlsson et al (2002, pp. 234–235) define components, relationships and attributes as follows: Firstly, components are the basic elements or operating parts of a system. They can be individuals, organizations, businesses, banks, universities, research institutes and public policy agencies (or parts or groups of each). Secondly, relationships involve all kinds of market and non-market links between the components of the system. Finally, attributes are considered to be the properties of the components and the relationships between them and they specify the very nature or type of system.
- 43.
Note that these types of networks are not mutually exclusive. They can be defined within firms (“intra-organizational network”, cf. Rank et al. 2010), between firms (“interfirm networks”, cf. Schilling and Phelps 2007), or between various types of organizations (“interorganizational networks”, cf. Broekel and Hartog 2013).
- 44.
The static nature of the structural dimension within this framework has been particularly criticized. For instance, Schumpeter claimed that a static view of competition (i.e. price competition over existing products) fails to see that creating or adapting innovations is a much more effective way to compete because it makes the rivals’ positions obsolete (Schumpeter 1950, p. 84: cited by Conner 1991, p. 127). For a discussion on further limitations of the SCP paradigm, see Porter (1981, pp. 11–14).
- 45.
- 46.
It is important to note that the emergence of the RBV can be seen as a critical response to the black box view of the firm in the SCP paradigm (Foss and Ishikawa 2007, p. 750). The RBV highlighted asymmetric information in factor markets and heterogeneous economic actors to explain differential rents (ibid). However, the RBV supplements rather than replaces the SCP paradigm (Kraaijenbrink et al. 2010, p. 350).
- 47.
The so-called originally proposed VRIN criterion has been expanded into the VRIN/O criterion by Barney (2002). Accordingly, firms must acquire and control valuable, rare, inimitable, and non-substitutable resources and capabilities, plus have the organization (O) in place that can absorb and apply them (Kraaijenbrink et al. 2010, p. 350).
- 48.
- 49.
This critique is centered around two lines of argument (cf. (Kraaijenbrink et al. 2010, pp. 355–356). On the one hand, it has been argued that uncertainty and immobility are the true basic conditions for achieving a sustainable competitive advantage whereas other conditions are simply additional to these. On the other hand, it has been argued that the RBV does not sufficiently recognize the role of the individual actors (i.e. entrepreneurs or managers). Thus, to generate a sustainable competitive advantage a firm needs: (a) a bundle of resources rather than only a single resource, and (b) the managerial capabilities to recognize and exploit the opportunities that are inherent to these resource bundles.
- 50.
It is important to note that the KBV is not a closed theoretical paradigm but rather a set of theoretical ideas and concepts that are strongly influenced by related disciplines such as psychology and cognitive science (e.g. models of individual learning), organizational science (e.g. models of single-loop learning and double-loop learning) and evolutionary economics (e.g. routines, capabilities or dynamic capabilities). See Dodgson (1993) for information on organizational learning approaches and Winter (2003) for further insights on dynamic capabilities.
- 51.
- 52.
This term comprises all kinds of strategic alliances or other types of collaborative partnerships.
- 53.
The term “multi-partner alliance” is widely used, especially in management science, to address this type of hybrid organizational form. It is important to note that a multi-partner alliance is not a collection of independent dyadic alliances, nor can it be considered a network of partners that maintain direct ties to a single focal firm; it is rather a cooperation setting that entails multilateral interaction among the partners involved (Lavie et al. 2007, p. 578).
- 54.
The dichotomy of markets and hierarchies can be ascribed to the seminal work of Coase (1937) on the nature of the firm. He was the first to use transaction cost arguments to explain why economic transactions are processed most efficiently by means of hierarchical organizational forms. These ideas were applied and developed further, in particular by Williamson (1975, 1985).
- 55.
For an in-depth discussion, see Sect. 2.5.4.
- 56.
There are at least two perspectives on the very nature of evolutionary change processes: the adaptation perspective and the selection perspective. This assumption is advocated by proponents of the latter perspective. For a discussion, see Sect. 2.2.
- 57.
- 58.
- 59.
A single-shot game simply means that the game ends after one round.
- 60.
For an in-depth analysis of reputation effects on firm cooperation activities in an iterated prisoner dilemma game with exit option, see Arend (2009).
- 61.
There is copious literature on different types of governance mechanism in an interorganizational context (White 2005; Oxley and Sampson 2004; Provan and Kenis 2007). Sanctions can make an appearance in the form of formal contracts, safeguards consisting of mutual hostages such as bilateral idiosyncratic tangible and intangible investments, quasi integration, joint decision-making or loss of reputation (for an overview and discussion, see Kudic and Banaszak 2009).
- 62.
Reputation concept is most easily explained by a simple example (cf. Weigel and Camerer 1988 p. 444): “[…] if a colleague always fulfills her promises, then you say she has a reputation for reliability” […] “based on her past actions you infer that reliability is one of her attributes and she is a 'reliable person'.”
- 63.
Gulati and colleagues (2000, p. 209) argue that networks can create strong disincentives for opportunistic behavior because building up a reputation is a long and difficult process, while destroying it quick.
- 64.
These two categories subsume all kinds of knowledge-related cooperation motives that are directly linked to a firm’s innovation process such as interorganizational learning, capturing tacit knowledge, technology transfer, technological leapfrogging etc. (cf. Hagedoorn 1993).
- 65.
This distinction refers to the underlying processes of knowledge generation (or “exploration”) and knowledge application (or “exploitation”) among partners in interorganizational relationships such as strategic alliances (Grant and Baden-Fuller 2004, p. 61).
- 66.
For an introduction and overview of concepts in social capital theory, see Lin (2002).
- 67.
For instance, a controversial discussion in social capital literature addressed the question of whether it was weak ties (Granovetter 1973; Levin and Cross 2004) or strong ties (Uzzi 1996; Krackhardt 1992) which affect the network actors’ behavior and outcomes in social and economic networks. Originally, the “strength of ties” and a closely related concept i.e. “density of ties” were conflated, while later it was recognized that these two tie features have to be clearly distinguished and treated separately (Nooteboom 2008, p. 619).
- 68.
According to Gulati (1998, p. 296) one has to distinguish between at least two types of network embeddedness. On the one hand, relational embeddedness highlights the importance of direct cohesive ties. On the other hand, structural network embeddedness goes beyond direct ties and emphasizes the structural position of the actors.
- 69.
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Kudic, M. (2015). Theoretical Background. In: Innovation Networks in the German Laser Industry. Economic Complexity and Evolution. Springer, Cham. https://doi.org/10.1007/978-3-319-07935-6_2
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