Abstract
Only 10 years after the factory was built, Moga’s story became significantly different to that of the national dairy sector. Up until 1970, India’s annual milk production grew at a very conservative rate of about 1 % per annum (Delgado et al. 2003; Sharma et al. 2002). In contrast, it can be inferred that the rate must have been considerably higher in the new Moga milk district judging by the almost thirteen fold increase in milk procurements that Nestlé witnessed between 1962 and 1972.
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References
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Biswas, A.K., Tortajada, C., Biswas-Tortajada, A., Joshi, Y.K., Gupta, A. (2014). Milk Production. In: Creating Shared Value. SpringerBriefs on Case Studies of Sustainable Development. Springer, Cham. https://doi.org/10.1007/978-3-319-01463-0_5
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DOI: https://doi.org/10.1007/978-3-319-01463-0_5
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