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Strategy Options in e-Business Markets

  • Tawfik JelassiEmail author
  • Francisco J. Martínez-López
Chapter
  • 87 Downloads
Part of the Classroom Companion: Business book series (CCB)

References

  1. Anderson, C. (2006). The long tail. Why the future of business is selling less of more. New York: Hyperion.Google Scholar
  2. Besanko, D., Dranove, D., Shanley, M., & Schaefer, S. (2003). Economics of strategy (pp. 416–419). John Wiley.Google Scholar
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Further Reading

  1. M. Porter’s book Competitive Strategy, Free Press, 1998, provides detailed accounts of different generic strategy types.Google Scholar
  2. B. Henderson emphasises the importance of differentiation as a key element in strategy formulation when he compares strategy to biological evolution in ‘The origins of strategy’, Harvard Business Review, 1989, November–December, pp. 139–143.Google Scholar
  3. An updated approach to e-business models can be found in ‘Value creation in e-business models’ (by A. Rodríguez, F. Sandulli and D. Sánchez), F.J. Martínez-López (Ed.) Research Handbook on e-business Strategic Management, Series PROGRESS in IS, Springer, 2013.Google Scholar
  4. George, G., & Bock, A. J. (2011). The business model in practice and its implications for entrepreneurship research. Entrepreneurship Theory and Practice, 35(1), 83–111.CrossRefGoogle Scholar

Weblinks

  1. www.ecommercetimes.com is an online newspaper containing articles on a variety of e-commerce topics.
  2. www.strategy-business.com is the online edition of the management magazine strategy+business (s+b).
  3. https://canvanizer.com/new/business-model-canvas is a site for creating business model canvases.

Copyright information

© Springer Nature Switzerland AG 2020

Authors and Affiliations

  • Tawfik Jelassi
    • 1
    Email author
  • Francisco J. Martínez-López
    • 2
  1. 1.IMDLausanneSwitzerland
  2. 2.Department of Business Administration 1University of GranadaGranadaSpain

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