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Overview of the e-Business Strategy Framework

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Strategies for e-Business

Part of the book series: Classroom Companion: Business ((CCB))

Abstract

In Part II of this book, we propose an overarching e-business strategy framework that can serve as a comprehensive basis for e-business strategy formulation. Besides, strategic thinking for e-business and critical success factors of e-business strategy are presented in this chapter.

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Notes

  1. 1.

    This chapter is adopted from: Moon (2013).

  2. 2.

    As of 2018 the ten most valuable e-businesses in the world are Apple, Google/Alphabet, Amazon, Facebook, Tencent, Alibaba, Priceline, Uber, Netflix, and Baidu.

  3. 3.

    This section is adapted from Tsironis et al. (2017).

References

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  • Jelassi, T., Enders, A., & Martínez-López, F. J. (2005). Strategies for e-business: Creating value through electronic and mobile commerce: Concepts and cases (p. 36). Harlow: Pearson Education.

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  • Kirsch, W. (1997). Wegweiser zur Konstruktion einer evolutionären Theorie der strategischen Führung. Herrsching: Kirsch.

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  • Moon, B. J. (2013). Antecedents and outcomes of strategic thinking. Journal of Business Research, 66(10), 1698–1708.

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  • Pooler, M. (2017, November 1). Connected devices bring sweeping changes to the factory floor. Financial Times.

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Further Reading

  • For a more detailed discussion of the SWOT concept, see Johnson, G., Scholes, K., & Whittington, R. (2005). Exploring corporate strategy (7th ed.). Upper Saddle River: Prentice Hall.

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  • For a discussion of strategies in different types of organisations, see Mintzberg, H., Quinn, J., & Ghoshal, S. (Eds.) (1998). The strategy process: Concepts, context and cases (4th ed.). Upper Saddle River: Prentice Hall.

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Correspondence to Tawfik Jelassi .

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Jelassi, T., Martínez-López, F.J. (2020). Overview of the e-Business Strategy Framework. In: Strategies for e-Business. Classroom Companion: Business. Springer, Cham. https://doi.org/10.1007/978-3-030-48950-2_2

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