Abstract
This chapter gives an introduction to strategies in the context of a Digital Transformation Program. It gives examples of strategies and of their characteristics. It explains the reasons why it’s important to develop a good strategy, and highlights the need for executive involvement in Digital Transformation strategy development.
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References
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Stark, J. (2020). Define the Strategy. In: Digital Transformation of Industry. Decision Engineering. Springer, Cham. https://doi.org/10.1007/978-3-030-41001-8_23
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DOI: https://doi.org/10.1007/978-3-030-41001-8_23
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Publisher Name: Springer, Cham
Print ISBN: 978-3-030-41000-1
Online ISBN: 978-3-030-41001-8
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