Skip to main content

Correlation and Simple Linear Regression

  • Chapter
  • First Online:
  • 1635 Accesses

Part of the book series: Excel for Statistics ((EXCELSTAT))

Abstract

Up until now in this book, you have been dealing with the situation in which you have had only one group or two groups of people or objects in your research study and only one measurement (i.e., variable) “number” on each of these. This chapter asks you to change gears again and to deal with the situation in which you are measuring two variables instead of only one variable, and you are trying to discover the “relationship” between these variables. For example, if one variable increases in value, does the other variable increase in value (i.e., a “positive” relationship) or decrease in value (i.e., a negative relationship), and is this relationship “weak” or “strong?” The formula for the correlation r is presented, explained, and the nine steps for computing a correlation are explained using a calculator example. Then, the Excel commands for computing a correlation are presented along with the Excel steps needed to create a chart summarizing the relationship between the two variables. You will learn how to use Excel to draw the “best-fit line” through the data points on a scatterplot and how to determine the equation for this line so that you can use this equation to predict one variable from the other variable. You will learn both how to print a chart by itself, and how to print both the table and the chart so that they fit onto a single page. Three practice problems are given at the end of the chapter to test your Excel skills, and the answers to these problems appear in Appendix A of this book. An additional practice problem is presented in the Practice Test given in Appendix B along with its answer in Appendix C of this book.

This is a preview of subscription content, log in via an institution.

Buying options

Chapter
USD   29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD   39.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD   54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Learn about institutional subscriptions

References

  • Black, K. Business Statistics: For Contemporary Decision Making (6th ed.). Hoboken, NJ: John Wiley & Sons, Inc., 2010.

    Google Scholar 

  • Levine, D.M.. Stephan, D.F., Krehbiel, T.C., and Berenson, M.L. Statistics for Managers Using Microsoft Excel (6th ed.). Boston, MA: Prentice Hall/Pearson, 2011.

    Google Scholar 

  • Sharpe, N., DeVeaux, R., and Vellerman, P. Business Statistics: A First Course (3rd ed.). Boston, MA: Pearson Education, 2017.

    Google Scholar 

  • Zikmund, W.G. and Babin, B.J. Exploring Marketing Research (10th ed.). Mason, OH: South-Western Cengage Learning, 2010.

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Rights and permissions

Reprints and permissions

Copyright information

© 2020 Springer Nature Switzerland AG

About this chapter

Check for updates. Verify currency and authenticity via CrossMark

Cite this chapter

Quirk, T.J., Rhiney, E. (2020). Correlation and Simple Linear Regression. In: Excel 2019 for Advertising Statistics. Excel for Statistics. Springer, Cham. https://doi.org/10.1007/978-3-030-39254-3_6

Download citation

Publish with us

Policies and ethics