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Smart Tourism Prospects: A Descriptive Sample Survey on a Sample of Potential Tourists

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Strategic Innovative Marketing and Tourism

Abstract

Urbanization is in a phase of rapid growth around the world, as more people want to live in the city lights with more opportunities for growth and success. On one hand cities are developing like never again in the history of cities, in order to accommodate this development and in this process the idea of the smart cities were put into action. On one hand, tourism follows modern developments, innovation in hardware, software and network development applications. Can the use of these new technologies, smart tourist cities respond directly and effectively to tourism needs and overcome their competitors and maintain their long-term prosperity? This paper discusses the prospect of integrating smart features into the tourist product through a descriptive sample survey on a sample of potential tourists.

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Konstantinou, P., Nomicos, S., Stathakis, G., Mountzouri, A. (2020). Smart Tourism Prospects: A Descriptive Sample Survey on a Sample of Potential Tourists. In: Kavoura, A., Kefallonitis, E., Theodoridis, P. (eds) Strategic Innovative Marketing and Tourism. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-030-36126-6_4

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