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Determinants of ICT Integration by Teachers in Higher Education in Morocco

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Strategic Innovative Marketing and Tourism

Part of the book series: Springer Proceedings in Business and Economics ((SPBE))

Abstract

The teacher is regarded as the true pillar of the integration of information and telecommunication technologies in education in general. Notwithstanding the many studies that have been conducted to explain the factors of ICT adoption by teachers in higher education in Morocco, few have developed a model that statistically examines the interactions between different factors. By adopting the UTAUT model of Venkatesh et al., and adding two new variables to the model; the type and modalities of access to the institution, we try to identify the determinants of ICT integration and behavioral intent. Our model explains 60.2% of the total variance of intention to use ICT, and 21.6% of the total variance in use behavior.

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Author information

Authors and Affiliations

  1. Hassan II University, Casablanca, Morocco

    Mounir Elatrachi & Samira Oukarfi

Authors
  1. Mounir Elatrachi
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  2. Samira Oukarfi
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Editor information

Editors and Affiliations

  1. Department of Business Administration, University of West Attica, Aigaleo, Greece

    Androniki Kavoura

  2. Department of Business Administration, State University of New York at Oswego, Oswego, NY, USA

    Efstathios Kefallonitis

  3. Department of Business Administration of Food and Agricultural Enterprises, University of Patras, Agrinio, Greece

    Prokopios Theodoridis

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Elatrachi, M., Oukarfi, S. (2020). Determinants of ICT Integration by Teachers in Higher Education in Morocco. In: Kavoura, A., Kefallonitis, E., Theodoridis, P. (eds) Strategic Innovative Marketing and Tourism. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-030-36126-6_32

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