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Smart Tourism Approaches Through Intelligent Print Media

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Strategic Innovative Marketing and Tourism

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Abstract

The prospects for sustainable development in future cities are directly linked to the current smart city strategies. With cutting-edge internet and the co-sponsorship of other software, innovative systems are being developed on issues such as transport, health, culture, education, and consequently tourism. These systems are defined by numerous factors such as economy, environment, specific area of a region, etc. However, the success of such systems requires absolute cooperation between state and private factors to draw together a single strategy. The introduction of new technologies that facilitate and enhance long-distance links to tourism offer new horizons to tourism businesses. Printed media can be user friendly and can also provide to users quick and direct information.

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Author information

Authors and Affiliations

  1. University of West Attica, Egaleo, Greece

    Panagiota Konstantinou & Spyridon Nomicos

  2. Department of Business Administration, University of West Attica, Aigaleo, Greece

    Androniki Kavoura

Authors
  1. Panagiota Konstantinou
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  2. Spyridon Nomicos
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  3. Androniki Kavoura
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Editor information

Editors and Affiliations

  1. Department of Business Administration, University of West Attica, Aigaleo, Greece

    Androniki Kavoura

  2. Department of Business Administration, State University of New York at Oswego, Oswego, NY, USA

    Efstathios Kefallonitis

  3. Department of Business Administration of Food and Agricultural Enterprises, University of Patras, Agrinio, Greece

    Prokopios Theodoridis

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Konstantinou, P., Nomicos, S., Kavoura, A. (2020). Smart Tourism Approaches Through Intelligent Print Media. In: Kavoura, A., Kefallonitis, E., Theodoridis, P. (eds) Strategic Innovative Marketing and Tourism. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-030-36126-6_3

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