Abstract
This chapter explores the roles and participants in policy advocacy, how advocates participate in policy processes, the development of policy coalitions, networks and social movements, whether media and communication reform advocacy has become a social movement, typical advocacy activities, how and why advocacy fails, challenges faced by scholars engaging in advocacy and ethical issues of advocacy.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Bibliography
Alexander, Jeffery C. 1998. The Civil Sphere. Oxford: Oxford University Press.
Andrews, Kenneth T., and Neal Caren. 2010. Making the News: Movement Organizations, Media Attention, and the Public Agenda. American Sociological Review 75 (6): 841–866.
Andrews, Kenneth T., and Bob Edwards. 2004. Advocacy Organizations in the U.S. Political Process. Annual Review of Sociology 30: 479–506.
Balassiano, Katia, and Susan M. Chandler. 2010. The Emerging Role of Nonprofit Associations in Advocacy and Public Policy: Trends, Issues, and Prospects. Nonprofit and Volunteer Sector Quarterly 39 (5): 946–955.
Berg, Kati Tusinski. 2012. The Ethics of Lobbying: Testing an Ethical Framework for Advocacy in Public Relations. Journal of Mass Media Ethics 27 (2): 97–114.
Bolleyer, Nicole. 2019. The State and Civil Society: Regulating Interest Groups, Parties, and Public Benefit Organizations in Contemporary Democracies. Oxford: Oxford University Press.
Cammaerts, Bart. 2011. Power Dynamics in Multi-Stakeholder Policy Processes and Intra-civil Society Networking. In The Handbook of Global Media and Communication Policy, ed. Robin Mansell and Marc Raboy, 131–147. Oxford: Wiley-Blackwell.
Ciszek, Erica. 2013. Advocacy and Amplification: Nonprofit Outreach and Empowerment Through Participatory Media. The Public Relations Journal 7 (2): 187–213.
della Porta, Donatella, and Mario Diani, eds. 2018. The Oxford Handbook of Social Movements. Oxford: Oxford University Press.
DeSantis, Gloria. 2010. Voices from the Margins: Policy Advocacy and Marginalized Communities. Canadian Journal of Nonprofit and Social Economy Research 1 (1): 23–45.
Dowding, Keith. 1995. Model or Metaphor? A Critical Review of the Policy Network Approach. Political Studies 43 (1): 136–158.
Downey, John, and Natalie Fenton. 2016. New Media, Counter Publicity and the Public Sphere. New Media & Society 5 (2): 185–202.
Dresser, Rebecca. 2001. When Science Offers Salvation: Patient Advocacy and Research Ethics. Oxford: Oxford University Press.
Edgett, Ruth. 2002. Toward an Ethical Framework for Advocacy in Public Relations. Journal of Public Relations Research 14 (1): 1–26.
Edwards, Michael, ed. 2011. The Oxford Handbook of Civil Society. Oxford: Oxford University Press.
Fallon, Richard H., Jr. 2012. Scholars’ Briefs and the Vocation of a Law Professor. Journal of Legal Analysis 4 (1): 223–269.
Fitzpatrick, Kathy, and Carolyn Bronste, eds. 2006. Ethics in Public Relations: Responsible Advocacy. Thousand Oaks: Sage.
Gallagher, Margaret. 2011. Gender and Communication Policy: Struggling for Space. In The Handbook of Global Media and Communication Policy, ed. Robin Mansell and Marc Raboy, 451–466. Oxford: Wiley-Blackwell.
Gen, Sheldon, and Amy Conley Wright. 2013. Policy Advocacy Organizations: A Framework Linking Theory and Practice. Journal of Policy Practice 12 (3): 163–193.
Gibson, Timothy A. 2010. The Limits of Media Advocacy. Communication, Culture and Critique 3 (1): 44–65.
Griffin, Patrick, and James A. Thurber. 2015. Teaching Public Policy Advocacy by Combining Academic Knowledge and Professional Wisdom. Interest Groups & Advocacy 4 (1): 40–51.
Guo, Chao, and Gregory D. Saxton. 2014. Tweeting Social Change: How Social Media Are Changing Nonprofit Advocacy. Nonprofit and Voluntary Sector Quarterly 43 (1): 57–79.
Hackett, Robert, and Megan Adam. 1999. Is Media Democratization a Social Movement? Peace Review 11 (1): 125–131.
Hackett, Robert, and Steve Anderson. 2011. Democratizing Communication Policy in Canada: A Social Movement Perspective. Canadian Journal of Communication 36 (1): 161–168.
Hessenius, Barry. 2007. Hardball Lobbying for Nonprofits: Real Advocacy for Nonprofits in the New Century. London: Palgrave Macmillan.
Hintz, Arne. 2012. Challenging the Digital Gatekeepers: International Policy Initiatives for Free Expression. Journal of Information Policy 2: 128–150.
Hoefer, Richard. 2015. Advocacy Practice for Social Justice. 3rd ed. Oxford: Oxford University Press.
John, Peter. 2003. Is There Life After Policy Streams, Advocacy Coalitions, and Punctuations: Using Evolutionary Theory to Explain Policy Change? Policy Studies Journal 31 (4): 481–498.
Jordan, Amy B. 2008. Children’s Media Policy. The Future of Children 18 (1): 235–253.
Kumar, V.Anil. 2012. Speaking Truth to Power? Civil Society and Policy Advocacy in India. Journal of Asian Public Policy 5 (1): 41–47.
Lam, Wai Fung, and Kwan Nok Chan. 2017. Policy Advocacy in Transitioning Regimes: Comparative Lessons from the Case of Harbour Protection in Hong Kong. Journal of Comparative Policy Analysis: Research and Practice 19 (1): 54–71.
Lentz, Becky. 2014. The Media Policy Tower of Babble: A Case for “Policy Literacy Pedagogy”. Critical Studies in Media Communication 31 (2): 134–140.
Li, Hui, Carlos Wing Hung Lo, and Shui Yan Tang. 2017. Nonprofit Policy Advocacy Under Authoritarianism. Public Administration Review 77 (1): 103–117.
Libby, Pat. 2012. The Lobbying Strategy Handbook: 10 Steps to Advancing Any Cause Effectively. Thousand Oaks: Sage Publications.
Ljubownikow, Serge, and Jo Crotty. 2016. Nonprofit Influence on Public Policy: Exploring Nonprofit Advocacy in Russia. Nonprofit and Voluntary Sector Quarterly 45 (2): 314–332.
Löblich, Maria. 2016. Dissent and Political Participation: The Many Faces of Communication Policy Advocacy and Activism. Communication, Culture, & Critique 9 (3): 395–416.
McAdam, Doug, John D. McCarthy, and Mayer N. Zald, eds. 1996. Comparative Perspectives on Social Movements: Political Opportunities, Mobilizing Structures, and Cultural Framings. Cambridge: Cambridge University Press.
Milan, Stefania, and Arne Hintz. 2013. Networked Collective Action and the Institutionalized Policy Debate: Bringing Cyberactivism to the Policy Arena? Policy & Internet 5 (1): 7–26.
Moll, Marita, and Leslie Regan Shade, eds. 2011. The Internet Tree: The State of Telecom Policy in Canada 3.0. Ottawa: Canadian Centre for Policy Alternatives.
Mosley, Jennifer. 2013. Recognizing New Opportunities: Reconceptualizing Policy Advocacy in Everyday Organizational Practice. Social Work 58 (3): 231–239.
Mueller, Milton. 2004. Reinventing Media Activism: Public Interest Advocacy in the Making of U.S. Communication-Information Policy, 1960–2002. The Information Society 20 (3): 169–187.
Napoli, Philip M. 2007. Public Interest Media Activism and Advocacy as a Social Movement: A Review of the Literature. McGannon Center Working Paper Series, No. 21. Available at: https://fordham.bepress.com/mcgannon_working_papers/21/. Accessed 5 June 2019.
———. 2008. Bridging Cultural Policy and Media Policy. The Journal of Arts Management, Law, and Society 37 (4): 311–330.
———. 2009. Public Interest Media Advocacy and Activism as a Social Movement. Annals of the International Communication Association 33 (1): 385–429.
Napoli, Philip, and Minna Aslama, eds. 2011. Communications Research in Action: Scholar-Activist Collaborations for a Democratic Public Sphere. New York: Fordham University.
Nelson, Richard A. 1994. Issue Communication and Advocacy: Contemporary Ethical Challenges. Public Relations Review 20 (3): 225–231.
Obar, Jonathan A., Paul Zube, and Clifford Lampe. 2012. Advocacy 2.0: An Analysis of How Advocacy Groups in the United States Perceive and Use Social Media as Tools for Facilitating Civic Engagement and Collective Action. Journal of Information Policy 2: 1–25.
Padovani, Claudia, and Elena Pavan. 2011. Actors and Interactions in Global Communication Governance: The Heuristic Potential of a Network Approach. In The Handbook of Global Media and Communication Policy, ed. Robin Mansell and Marc Raboy, 543–581. Oxford: Wiley-Blackwell.
Sabatier, Paul A., and Hank C. Jenkins-Smith. 1993. Policy Change and Learning: An Advocacy Coalition Approach. Boulder: Westview Press.
Sabatier, Paul A., and Christopher M. Weible. 2007. The Advocacy Coalition Framework: Innovations and Clarifications. In Theories of the Policy Process, ed. Paul A. Sabatier, 2nd ed., 189–220. Boulder: Westview Press.
Sakr, Naomi. 2006. Foreign Support for Media Freedom Advocacy in the Arab Mediterranean: Globalization from Above or Below? Mediterranean Politics 11 (1): 1–20.
Shade, Leslie Regan. 2011. Media Reform in the United States and Canada: Activism and Advocacy for Media Policies in the Public Interest. In The Handbook of Global Media and Communication Policy, ed. Robin Mansell and Marc Raboy, 147–165. Oxford: Wiley Blackwell.
Shepherd, Tamara, Gregory Taylor, and Catherine Middleton. 2014. A Tale of Two Regulators: Telecom Policy Participation in Canada. Journal of Information Policy 4: 1–22.
Smith, Jason A., and Randy Abreu. 2019. OU or an IOU? Latina/OS and the Racialization of Media Policy. Ethnic and Racial Studies 42 (4): 607–625.
Tarrow, Sidney G. 2011. Power in Movement: Social Movements and Contentious Politics. 3rd ed. Cambridge: Cambridge University Press.
Tobey, Ronald C. 1986. The Public Historian as Advocate: Is Special Attention to Professional Ethics Necessary? The Public Historian 8 (1): 21–30.
van den Bulck, Hilde, and Karen Donders. 2014. Of Discourses, Stakeholders and Advocacy Coalitions in Media Policy: Tracing Negotiations Towards the New Management Contract of Flemish Public Broadcaster VRT. European Journal of Communication 29 (1): 83–99.
Varone, Frédéric, Karin Ingold, Charlotte Jourdain, and Volker Schneider. 2017. Studying Policy Advocacy Through Social Network Analysis. European Political Science 16 (3): 322–336.
Wachs, Martin. 1990. Ethics and Advocacy in Forecasting for Public Policy. Business & Professional Ethics Journal 9 (1/2): 141–157.
Waisbord, Silvio. 2010. The Pragmatic Politics of Media Reform: Media Movements and Coalition-Building in Latin America. Global Media and Communication 6 (2): 133–153.
Yanacopulos, Helen. 2015. International NGO Engagement, Advocacy, Activism: The Faces and Spaces of Change. London: Palgrave Macmillan.
Zaretsky, Lindy. 2004. Advocacy and Administration: From Conflict to Collaboration. Journal of Educational Administration 42 (2): 270–286.
Suggested Readings
Gen, Sheldon, and Amy Conley Wright. 2013. Policy Advocacy Organizations: A Framework Linking Theory and Practice. Journal of Policy Practice 12(3): 163–193.
Hessenius, Barry. 2007. Hardball Lobbying for Nonprofits: Real Advocacy for Nonprofits in the New Century. London: Palgrave Macmillan.
Libby, Pat. 2012. The Lobbying Strategy Handbook: 10 Steps to Advancing Any Cause Effectively. Thousand Oaks: Sage Publications.
Author information
Authors and Affiliations
Corresponding author
Rights and permissions
Copyright information
© 2020 The Author(s)
About this chapter
Cite this chapter
Picard, R.G. (2020). Policy Advocacy. In: Media and Communications Policy Making. Palgrave Global Media Policy and Business. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-35173-1_10
Download citation
DOI: https://doi.org/10.1007/978-3-030-35173-1_10
Published:
Publisher Name: Palgrave Macmillan, Cham
Print ISBN: 978-3-030-35172-4
Online ISBN: 978-3-030-35173-1
eBook Packages: Literature, Cultural and Media StudiesLiterature, Cultural and Media Studies (R0)