Skip to main content

Nature Inspired Redesign of the Visual Appearance of an Industrial Product

  • Conference paper
  • First Online:
Design Tools and Methods in Industrial Engineering (ADM 2019)

Abstract

One of the specific characteristics of design is shaping the visual appearance of products, but this feature is not valued in the same way as the functional aspect in some industrial areas. In this sense, this paper describes the real case of an industrial product (a filter housing) that was initially designed considering only functional and technical aspects. Over the years this product became a reference product in the agronomic field and also one of the most copied filters in the world. The company then opted for a new strategy: redesigning the external shape of the filter without losing any functional characteristics. The process of redesigning this new product was based on the use of analogies with nature as source of inspiration. As a result, an helicoidal shape describing the movement of the water inside the filter was the innovative and creative element that permitted to offer a new identity for this product, achieving an industrial design registration in some of the most influential countries in the world.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 169.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 219.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

References

  1. Gay, A., Samar, L.: El diseño industrial en la historia. Ediciones Tec, Córdoba (Argentina) (2004)

    Google Scholar 

  2. Papanek, V.: Diseñar para el mundo real. Ecología humana y cambio social. Pol.len Edicions, Barcelona (2014)

    Google Scholar 

  3. Lecuona, M.: Manual sobre gestión de diseño para empresas que abren nuevos mercados. Barcelona Centro de Diseño (BCD), Barcelona (2007)

    Google Scholar 

  4. Gemser, G., Leenders, M.A.A.M.: How integrating industrial design in the product development process impacts on company performance. J. Prod. Innov. Manage. 18, 28–38 (2001)

    Article  Google Scholar 

  5. Micheli, P., Perks, H., Beverland, M.B.: Elevating design in the organization. J. Prod. Innov. Manage. 35, 629–651 (2018)

    Article  Google Scholar 

  6. Bloch, P.H.: Seeking the ideal form: product design and consumer response. J. Market. 59, 16–29 (1995)

    Article  Google Scholar 

  7. Candi, M.: Benefits of aesthetic design as an element of new service development. J. Prod. Innov. Manag. 27, 1047–1064 (2010)

    Article  Google Scholar 

  8. Coates, D.: Watches Tell More than Time: Product Design, Information, and the Quest for Elegance, p. 281. McGraw-Hill, Michigan (2003)

    Google Scholar 

  9. Crilly, N., Moultrie, J., Clarkson, P.J.: Shaping things: intended consumer response and the other determinants of product form. Des. Stud. 30, 224–254 (2009)

    Article  Google Scholar 

  10. Jagtap, S.: Attributes and emotions in product form design: a survey of professional industrial designers. In: International Conference on Research into Design, pp. 705–714. Springer (2017)

    Google Scholar 

  11. Townsend, J.D., Kang, W., Montoya, M.M., Calantone, R.J.: Brand-specific design effects: form and function. J. Prod. Innov. Manag. 30, 994–1008 (2013)

    Article  Google Scholar 

  12. Veryzer, R.W.: Key factors affecting customer evaluation of discontinuous new products. J. Prod. Innov. Manag. 15, 136–150 (1998)

    Article  Google Scholar 

  13. Chakrabarti, A., Morgenstern, S., Knaab, H.: Identification and application of requirements and their impact on the design process: a protocol study. Res. Eng. Des. 15, 22–39 (2004)

    Article  Google Scholar 

  14. Eisentraut, R., Badke-Schaub, P.: Creativity: a personality trait or an illusion. In: International Workshop: Engineering Design and Creativity, Pilsen, Czech Republic. State Scientific Library, Pilsen (1995)

    Google Scholar 

  15. Sarkar, P., Chakrabarti, A.: Assessing design creativity. Des. Stud. 32, 348–383 (2011)

    Article  Google Scholar 

  16. Westwood, A.R., Sekine, Y.: Fostering creativity and innovation in an industrial R&D laboratory. Res.-Technol. Manage. 31, 16–20 (1988)

    Google Scholar 

  17. Im, S., Workman Jr., J.P.: Market orientation, creativity, and new product performance in high-technology firms. J. Market. 68, 114–132 (2004)

    Article  Google Scholar 

  18. Christiaans, H.H.: Creativity as a design criterion. Commun. Res. J. 14, 41–54 (2002)

    Google Scholar 

  19. Cropley, D.H., Kaufman, J.C., Cropley, A.J.: Measuring creativity for innovation management. J. Technol. Manage. Innov. 6, 13–30 (2011)

    Article  Google Scholar 

  20. Kalogerakis, K., Lüthje, C., Herstatt, C.: Developing innovations based on analogies: experience from design and engineering consultants. J. Prod. Innov. Manag. 27, 418–436 (2010)

    Article  Google Scholar 

  21. Keshwani, S., Chakrabarti, A.: Towards automatic classification of description of analogies into sapphire constructs. In: Research into Design for Communities, vol. 2, pp. 643–655. Springer (2017)

    Google Scholar 

  22. Daugherty, J., Mentzer, N.: Analogical reasoning in the engineering design process and technology education applications. J. Technol. Educ. 19, 7–21 (2008)

    Google Scholar 

  23. Verma, S.K., Punekar, R.M.: Observing nature—what designers can learn from biologists. In: Research into Design for a Connected World, pp. 887–899. Springer (2019)

    Google Scholar 

  24. Eckert, C., Stacey, M.: Sources of inspiration: a language of design. Des. Stud. 21, 523–538 (2000)

    Article  Google Scholar 

  25. Gonçalves, M., Cardoso, C., Badke-Schaub, P.: What inspires designers? Preferences on inspirational approaches during idea generation. Des. Stud. 35, 29–53 (2014)

    Article  Google Scholar 

  26. Jagtap, S.: Inspiration in product form design: a survey of professional industrial designers. In: International Conference on Research into Design, pp. 715–725. Springer (2017)

    Google Scholar 

  27. Parras-Burgos, D., Fernández-Pacheco, D.G., Cavas-Martínez, F., Martínez, J.N., Cañavate, F.J.: An agent-based approach for the application of nature’s forms to product conceptual design. PLoS ONE 13, e0208930 (2018)

    Article  Google Scholar 

  28. Wang, K., Nickerson, J.V.: A literature review on individual creativity support systems. Comput. Hum. Behav. 74, 139–151 (2017)

    Article  Google Scholar 

  29. Wu, T.Y., Chen, H.K.: Products with biomimetic shapes convey emotions more effectively. In: 4th International Conference on Design, User Experience and Usability, pp. 559–566. Springer, Heidelberg (2015)

    Google Scholar 

  30. Bar-Cohen, Y.: Biomimetics: mimicking and inspired-by biology. In: SPIE Smart Structures Conference, San Diego, CA, pp. 1–8 (2005)

    Google Scholar 

  31. Bar-Cohen, Y.: Biomimetics-using nature to inspire human innovation. Bioinspir. Biomimetics 1, 1–12 (2006)

    Article  Google Scholar 

  32. Lepora, N.F., Verschure, P., Prescott, T.J.: The state of the art in biomimetics. Bioinspir. Biomimetics 8, 11 (2013)

    Google Scholar 

  33. Adams, K.M.: Design methodologies. In: Nonfunctional Requirements in Systems Analysis and Design, vol. 28, pp. 15–43. Springer, Cham (2015)

    Google Scholar 

  34. Simón, G.: La trama del diseño: Porqué necesitamos métodos para diseñar. DR Editorial Designio, México (2009)

    Google Scholar 

  35. Goel, A.K.: Design, analogy and creativity. IEEE Expert Intell. Syst. Appl. 12, 62–70 (1997)

    Google Scholar 

  36. Avramović, D., Vladić, G., Kašiković, N., Ivan, P.: Aplicability of golden ratio rule in modern product design. J. Graph. Eng. Des. 4, 29–35 (2013)

    Google Scholar 

  37. Ding, W., Yang, L., Zhao, Y.: The conception design of flower-shaped seat in park landscape. In: International Conference on Materials and Products Manufacturing Technology, ICMPMT 2011, Chengdu, pp. 111–114 (2011)

    Google Scholar 

  38. Tavsan, C., Tavsan, F., Sonmez, E.: Biomimicry in architectural design education. Procedia-Soc. Behav. Sci. 182, 489–496 (2015)

    Article  Google Scholar 

  39. Tavsan, F.; Sonmez, E.: Biomimicry in furniture design. In: 7th World Conference on Educational Sciences, Athens, Greece, pp. 2285–2292 (2015)

    Google Scholar 

  40. Goldschmidt, G., Smolkov, M.: Variances in the impact of visual stimuli on design problem solving performance. Des. Stud. 27, 549–569 (2006)

    Article  Google Scholar 

Download references

Acknowledgment

We thank Sistema AZUD S.A. company for all the provided data and information that enabled to write this manuscript. Special thanks go to Manuel García, Marta García, Pablo Jumilla, María Teresa Munuera, José Miguel López and Yusimí Rodríguez for their contributions and suggestions.

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Dolores Parras-Burgos .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2020 Springer Nature Switzerland AG

About this paper

Check for updates. Verify currency and authenticity via CrossMark

Cite this paper

Parras-Burgos, D., Cañavate, F.J.F., Cavas-Martínez, F., Fernández-Pacheco, D.G. (2020). Nature Inspired Redesign of the Visual Appearance of an Industrial Product. In: Rizzi, C., Andrisano, A.O., Leali, F., Gherardini, F., Pini, F., Vergnano, A. (eds) Design Tools and Methods in Industrial Engineering. ADM 2019. Lecture Notes in Mechanical Engineering. Springer, Cham. https://doi.org/10.1007/978-3-030-31154-4_5

Download citation

  • DOI: https://doi.org/10.1007/978-3-030-31154-4_5

  • Published:

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-030-31153-7

  • Online ISBN: 978-3-030-31154-4

  • eBook Packages: EngineeringEngineering (R0)

Publish with us

Policies and ethics