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Social Entrepreneurship and Corporate Social Responsibility in Team Sport Clubs

Two Cases from Sweden and Finland

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Sport Entrepreneurship and Public Policy

Part of the book series: Contributions to Management Science ((MANAGEMENT SC.))

Abstract

Small and large sport clubs, in big cities or in the countryside, need to respond to external pressures created by social, financial and environmental factors. These pressures may come from the commercial environment, communities, national governing bodies, or political stakeholders. This chapter introduces the reader to the current pressures faced by Nordic sport clubs and the entrepreneurs’ role in the clubs’ development through the lens of entrepreneurship, and especially social entrepreneurship. This chapter addresses the role of the entrepreneur in relation to the triple bottom line of corporate social responsibility (CSR)—economy, environment, and society—in the context of Finnish and Swedish team sport clubs by using two football clubs as examples.

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Notes

  1. 1.

    Nordic countries include Sweden, Finland, Norway, and Denmark. These countries face similar challenges in terms of sports development, although the development tracks have been quite different.

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Authors and Affiliations

  1. JAMK University of Applied Sciences, Sport Business School Finland, Jyväskylä, Finland

    Aila Ahonen

  2. Faculty of Business, Department of Work Science, Kristianstad University, Kristianstad, Sweden

    H. Thomas R. Persson

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  1. Aila Ahonen
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  2. H. Thomas R. Persson
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Correspondence to H. Thomas R. Persson .

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  1. Department of Entrepreneurship, Innovation and Marketing, La Trobe University, Melbourne, Victoria, Australia

    Vanessa Ratten

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Ahonen, A., Persson, H.T.R. (2020). Social Entrepreneurship and Corporate Social Responsibility in Team Sport Clubs. In: Ratten, V. (eds) Sport Entrepreneurship and Public Policy. Contributions to Management Science. Springer, Cham. https://doi.org/10.1007/978-3-030-29458-8_2

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