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PGI Hom Mali Thung Kula Rong-Hai Rice in Thailand

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Sustainability of European Food Quality Schemes

Abstract

Thailand’s Jasmine rice, or “Khao Hom Mali” in Thai, is well recognized on the world market for its strong aroma, soft texture and slender grain. The Thung Kula Rong-Hai (TKR) area located in the Northeast of the country is especially known by the locals for high quality Khao Hom Mali, which has a more prominent aroma than the same rice produced elsewhere. The agroclimatic conditions and local know-how of TKR farmers give Khao Hom Mali Thung Kula Rong-Hai exceptional quality. Recognizing the uniqueness of the rice produced in this area and the increasing competition in aromatic rice market, the Thai government encouraged the registration of the geographical indication (GI) of Thung Kula Rong-Hai Khao Hom Mali Rice at national level in 2006. Furthermore, it successfully registered the protected geographical indication (PGI) Khao Hom Mali Thung Kula Rong-Hai with the European Union in 2013. This chapter addresses quality aspects, the value chain, and control system and sustainability analysis of certified GI Khao Hom Mali Thung Kula Rong-Hai.

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Change history

  • 24 June 2020

    In the original version of this book, Chapter 5 and Chapter 14 were inadvertently published with errors in chapter title which is corrected.

Notes

  1. 1.

    Bioagricert is the only certification body authorized to certify PGI products under EU regulations. In 2017, the cost of annual certification service by certification body was about 1000 euros for a processor excluding fees for certification of products and the use of certification seal (Bioagricert) which ranged between 0.3% to 1% of the, and depending on the, turnover of certified exported products.

Abbreviations

ACFS:

National Bureau of Agricultural Commodity and Food Standard

CB:

Certification Body

COP:

Code of Practice

DIP:

Department of Intellectual Property

GI:

Geographical Indication

KDML105:

Khao Dawk Mali 105

PGI:

Protected Geographical Indication

RD:

The Rice Department of Thailand

THB :

Thailand Baht

TKR:

Thung Kula Rong-Hai

TRIPS:

Trade-Related Aspects of Intellectual Property Rights

WTO:

World Trade Organization

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Correspondence to Orachos Napasintuwong .

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Annex I: Hom Mali Rice Production in Thailand, 2015/2016 Rainy Cropping Season

Annex I: Hom Mali Rice Production in Thailand, 2015/2016 Rainy Cropping Season

District/Province

Planted area (‘000 ha)

Harvested area (‘000 ha)

Output (‘000 ton)

Yield (ton/ha)

Whole country

    

All rice

9,290

8,815

24,312

2.758

Hom Mali rice

3,990

3,768

8,783

2.331

% Hom Mali rice

0.429

0.427

0.361

 

Yasothon

    

All rice

207.83

198.52

438.81

2.210

Hom Mali rice

106.97

101.83

230.49

2.263

Kor Wang

12.84

12.27

31.59

2.575

Maha Chanachai

25.78

24.75

62.33

2.519

Yasothon_TKR all rice

38.62

37.01

93.91

2.537

%TKR to Hom Mali rice Yasothon

0.361

0.363

0.407

 

%TKR to all rice Yasothon

0.186

0.186

0.214

 

Srisaket

    

All rice

472.99

461.77

1,043.15

2.259

Hom Mali rice

432.43

422.07

948.99

2.248

Rasi Salai

33.94

33.09

84.79

2.563

Silalat

9.91

9.72

24.36

2.506

Sisaket_TKR all rice

43.85

42.81

109.14

2.550

%TKR to Hom Mali rice Sisaket

0.101

0.101

0.115

 

%TKR to all rice Sisaket

0.093

0.093

0.105

 

Surin

    

All rice

493.24

474.61

1,145.71

2.414

Hom Mali rice

486.65

468.30

1,129.88

2.413

Chumpol Buri

46.38

44.35

111.98

2.525

Ta Tum

43.92

40.75

105.44

2.588

Surin_TKR all rice

90.30

85.10

217.42

2.555

%TKR to Hom Mali rice Surin

0.186

0.182

0.192

 

%TKR to all rice Surin

0.183

0.179

0.190

 

Maharasakham

    

All rice

335.40

314.04

716.29

2.281

Hom Mali rice

167.90

157.76

360.00

2.282

Phayakaphum Pisai

44.46

29.96

58.04

1.938

Makasarakham_TKR all rice

44.46

29.96

0.00

1.938

%TKR to Hom Mali rice Mahasarakham

0.265

0.190

0.161

 

%TKR to all rice Mahasarakham

0.133

0.095

0.081

 

Roi Et

    

All rice

485.73

454.62

1,080.71

2.377

Hom Mali rice

350.86

329.43

774.59

2.351

Kaset Wisai

65.96

61.46

145.97

2.375

Pratumra

26.79

17.53

41.08

2.344

Suwannabhumi

57.78

55.64

135.28

2.431

Phonsai

18.43

17.99

42.62

2.369

Nong Hee

9.54

9.53

23.46

2.463

Roi Et_TKR all rice

178.50

162.15

388.41

2.395

%TKR to Hom Mali rice Roi Et

0.509

0.492

0.501

 

%TKR to all rice Roi Et

0.367

0.357

0.359

 

TKR all rice

395.73

357.02

866.93

2.395

%TKR to national Hom Mali rice

0.099

0.095

0.099

 

%TKR to national all rice

0.043

0.041

0.036

 
  1. Source: Office of Agricultural Economics 2017
  2. Note: Hom Mali rice production at district level is not available

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Napasintuwong, O. (2019). PGI Hom Mali Thung Kula Rong-Hai Rice in Thailand. In: Arfini, F., Bellassen, V. (eds) Sustainability of European Food Quality Schemes. Springer, Cham. https://doi.org/10.1007/978-3-030-27508-2_5

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