Abstract
In this chapter, the authors introduce the third component of clarity in their Leadership OS model—purpose. Using both their own and previous research, they describe the social and neural underpinnings of purpose and the functions it plays in a leaders’ Operating System—how it affects people’s performance. They introduce a case study (Indra Nooyi at Pepsi Co.) showing the role and importance of direction in a leaders’ OS. They then describe practical techniques leaders can use to increase the degree to which their OS enables and supports purpose. Finally, they introduce a checklist leaders can use to test the extent people experience purpose in their OS.
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Kinley, N., Ben-Hur, S. (2020). Purpose. In: Leadership OS. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-27293-7_10
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DOI: https://doi.org/10.1007/978-3-030-27293-7_10
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