Abstract
In the given work the questions of automation of work of managers in interaction with clients were investigated. Existing solutions in the CRM market were also explored and a target audience was identified whose issues were not solved by existing solutions. In this way, a software management system for customer relationship management was developed, as well as integration with Nova Poshta. After the introduction of the CRM system, the company identified a number of key points. Negative conversion from customers has grown. This is largely due to automation of the business process, which allowed managers to concentrate more on customer interaction. The company’s total turnover has increased. The training cycle for new staff has decreased. Also, the time taken to collect and send the parcel was considerably reduced by integrating with the Nova Poshta. Thus, we can say that after the introduction of the CRM-system, the company achieved significant results.
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Kis, Y., Chyrun, L., Tsymbaliak, T., Chyrun, L. (2020). Development of System for Managers Relationship Management with Customers. In: Lytvynenko, V., Babichev, S., Wójcik, W., Vynokurova, O., Vyshemyrskaya, S., Radetskaya, S. (eds) Lecture Notes in Computational Intelligence and Decision Making. ISDMCI 2019. Advances in Intelligent Systems and Computing, vol 1020. Springer, Cham. https://doi.org/10.1007/978-3-030-26474-1_29
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