Abstract
In this chapter is presented the approach to detect cultural aspects from videos considering Hofstede Cultural Dimensions (Cultures and organizations: software of the mind, vol 2. London: McGraw-Hill, London 1991). In our model, the Hofstede Cultural Dimensions (presented in Sect. 3.2) is related to the IV - Cultural geometrical dimension. In order to successfully map the characteristics of pedestrians and groups in cultural aspects, we considered some information extracted from pedestrians in the video presented in Chap. 5 (Tracking and Data Extraction). For each video v processed, we calculate the average of all groups present in the video, making it possible to find the final values for each dimension in percentages to compare with the Hofstede values, which are also described in percentages. Section 8.1 presents the proposed approach to the mapping of the characteristics from the pedestrians in the video to the Hofstede Cultural Dimensions. In this sense, we use the information about groups (described in Sect. 5.3), detected through the pedestrian tracking. Following, Sect. 8.2 presents and discusses the results obtained with this approach, also comparing the values obtained with the Hofstede dimensions values.
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Notes
- 1.
The HCD values from many countries can be find at: http://geert-hofstede.com/
- 2.
The people in the upper right corner of the video are walk closing to the others, the group does not stabilize, making it impossible to be detected by the proposed model.
- 3.
The Cultural Crowds dataset is described in Sect. 10.1 of this manuscript.
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Favaretto, R.M., Musse, S.R., Costa, A.B. (2019). Detecting Hofstede Cultural Dimensions. In: Emotion, Personality and Cultural Aspects in Crowds. Springer, Cham. https://doi.org/10.1007/978-3-030-22078-5_8
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