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Fuzzy AHP and VIKOR to Select Best Location for Bank Investment: Case Study in Kurdistan Region of Iraq

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Effective Investments on Capital Markets

Part of the book series: Springer Proceedings in Business and Economics ((SPBE))

Abstract

Location selection is one of the most important decisions of the operations manager. One of the effectiveness criteria of the organizations is the correct location. And the appropriate location for the banking sector means better network to the customers and a competitive advantage in the market. The present paper investigates the best location as using the fuzzy AHP and VIKOR analysis in the Kurdistan Region of Iraq. The research revealed that “security in the region” and “willingness to work with the bank” have been the most important criterions in location strategy. These results show contrast with the developed countries.

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Author information

Authors and Affiliations

  1. Department of Business and Management, Faculty of Economics and Administrative Sciences, Ishik University, Qirga, Sulaimani, Iraq

    Ahmet Demir & Taylan Budur

  2. Faculty of Economics and Administrative Sciences, Charmo University, Chamchamal, Sulaimani, Iraq

    Sarkhel Shawkat & Bzhar Nasradeen Majeed

Authors
  1. Ahmet Demir
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  2. Sarkhel Shawkat
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  3. Bzhar Nasradeen Majeed
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  4. Taylan Budur
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Corresponding author

Correspondence to Ahmet Demir .

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Editors and Affiliations

  1. Department of Insurance and Capital Markets, University of Szczecin, Szczecin, Poland

    Waldemar Tarczyński

  2. Institute of IT in Management, University of Szczecin, Szczecin, Poland

    Kesra Nermend

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Demir, A., Shawkat, S., Majeed, B.N., Budur, T. (2019). Fuzzy AHP and VIKOR to Select Best Location for Bank Investment: Case Study in Kurdistan Region of Iraq. In: Tarczyński, W., Nermend, K. (eds) Effective Investments on Capital Markets. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-030-21274-2_33

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