Abstract
In a new world of rapid change fueled by artificial intelligence technologies, Joan Enric Ricart argues that there are plenty of opportunities for companies to create competitive advantage with business model innovation. The winners of today and tomorrow are creators and architects of novel business models. CEOs help design business models. They should be ready for this challenge and learn how to compete with artificial intelligence-based business models.
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Notes
- 1.
Some key works on what CEOs include: what CEOs do (Mintzberg 1973; Kotter 1982; Drucker 2004), the impact they may have on organizations (Finkelstein and Hambrick 1996; Barlett and Ghoshal 2000); how to develop some specific competencies (Bower 2008; Mintzberg 2004). In addition, I have been interviewing with some colleagues more than 200 managers with general management responsibilities. The outcome is reflected in our publications (Ricart et al. 2007; Llopis and Ricart 2013).
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Ricart, J.E. (2020). The CEO as a Business Model Innovator in an AI World. In: Canals, J., Heukamp, F. (eds) The Future of Management in an AI World. IESE Business Collection. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-20680-2_10
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