Abstract
Despite the importance of assessing global readiness prior to internationalization, it is usually not addressed thoroughly in most business textbooks. This chapter sets forth an experiential approach for assessing the global readiness of organizations utilizing global diagnostic tools. This could be replicated with small- and medium-sized firms around the world through an academic project or course experience, as detailed in this chapter.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Alexander, M., & Korine, H. (2008, December 1). When you shouldn’t go global. Harvard Business Review, 86, 12.
Cavusgil, S., & Tamerand Nason, R. W. (1990). Assessment of company readiness to export. In International marketing strategy (pp. 129–139). Oxford: Pergamon Press.
Cazamias. (2017). The Big impact if small businesses would export. SBA BLOG. Retrieved from https://wakizashi.www.sba.gov/blogs/big-impact-if-small-businesses-would-export
CORE-Diagnostic Tools. Global Edge. Retrieved from https://globaledge.msu.edu/tools-and-data/diagnostic-tools/core
Kolb, D. A. (1984). Experiential learning: Experience as the source of learning and development (Vol. 1). Englewood Cliffs, NJ: Prentice-Hall.
Lumina Foundation. (2014, febrero 25). Today’s business leaders say, “It’s what you know, not where you go” when making hiring decisions, new study shows. Retrieved from http://www.luminafoundation.org/newsroom/news_releases/2014-02-25.html
Manpower Group. (2018). 2018 talent shortage survey. Retrieved from https://go.manpowergroup.com/talent-shortage-2018#thereport
National Association of Colleges and Employers (NACE). (2017). Job outlook 2018. Retrieved from http://careerservices.wayne.edu/pdfs/2018-nace-job-outlook-survey.pdf
SBA. (2016). The 2016 small business exporting survey. Retrieved from https://www.nsba.biz/wp-content/uploads/2016/04/Export-Survey-2016-Final.pdf
Observatorio Educativo. (2015a, February). Competency based education. Retrieved from https://observatory.itesm.mx/edutrends-cbe/
Observatorio Educativo. (2015b, October). Challenge based learning. Retrieved from https://observatory.itesm.mx/edutrends-challengebased-learning/
Tec de Monterrey Campus Guadalajara. http://www.itesm.mx/wps/wcm/connect/Campus/GDA/Guadalajara/
Urmeneta (2017). Dinamica de las Empresas Exportadoras. CEPAL. Retrieved from https://repositorio.cepal.org/bitstream/handle/11362/40296/1/S1600377_es.pdf
World Bank. (2018). Exports of goods and services as a % of world GDP. Retrieved from https://data.worldbank.org/indicator/NE.EXP.GNFS.ZS
Zou, S., Kim, D., & Cavusgil, S. T. (2009). Assessing a company’s readiness to export. In Export marketing strategy: Tactics and skills that work. New York: Business Expert Press.
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Appendices
Appendix 1: Competency Rubric
TRANSVERSAL Demonstrates awareness and interest in one’s own social, political and cultural panorama on the national level and that of others on an international level | In development | Basic | Intermediate | Advanced |
DISCIPLINARY Evaluates economic, political, legal and socio-cultural variables at the national and industry level that impact the competitiveness of a firm and its product in international markets | In development | Basic | Intermediate | Advanced |
DISCIPLINARY Assesses the readiness of a firm to sell internationally, considering financial resources, managerial commitment and expertise and product capabilities | In development | Basic | Intermediate | Advanced |
In Development: the individual demonstrates a minimal use of the competency and is currently developing it
Basic: the individual demonstrates limited use of a competency and requires additional training to apply
Intermediate: the individual demonstrates a functional proficiency level which enables the competency to be exercised effectively
Advanced: the individual demonstrates in depth proficiency level; is able to assist, consult or lead others in its use
Appendix 2: Self-Evaluation/Co-Evaluation Rubric
Rights and permissions
Copyright information
© 2019 The Author(s)
About this chapter
Cite this chapter
Daspro, E. (2019). Assessing the Global Readiness of Organizations: An Experiential Approach. In: Gonzalez-Perez, M.A., Lynden, K., Taras, V. (eds) The Palgrave Handbook of Learning and Teaching International Business and Management. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-20415-0_12
Download citation
DOI: https://doi.org/10.1007/978-3-030-20415-0_12
Published:
Publisher Name: Palgrave Macmillan, Cham
Print ISBN: 978-3-030-20414-3
Online ISBN: 978-3-030-20415-0
eBook Packages: Business and ManagementBusiness and Management (R0)