Abstract
Over the last decade, interracial couples and families are increasingly depicted in media and marketing. They are a strong source of public discourse, including discussion about British royalty and race relations. As the number of interracial couples and mixed-race individuals rises, it is pertinent to understand their representation in changing media and marketplace contexts. The online video-sharing site YouTube hosts related digital content warranting further study. In particular, the phenomenon of YouTube video blogging (vlogging) enables documentation of the lives of various interracial couples. As such, this chapter analyzes the activities of high-profile interracial couple video bloggers (vloggers). It explores how and why interracial couple vlogs are connected to issues regarding race, gender, sexuality, and the contemporary marketplace.
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Sobande, F. (2019). Constructing and Critiquing Interracial Couples on YouTube. In: Johnson, G., Thomas, K., Harrison, A., Grier, S. (eds) Race in the Marketplace. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-11711-5_7
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