Vernacular Knowledge

Part of the Springer Texts in Business and Economics book series (STBE)


This chapter argues that an empirical analysis of an economic phenomenon should be rooted in a thorough understanding of that phenomenon’s social, institutional, and technical context. It discusses what it means for a study to be so rooted, and how to go about acquiring the appropriate level of knowledge required. These ideas come to life in applications to whaling, sports betting, participation in union certification elections, and more.


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© Springer Nature Switzerland AG 2018

Authors and Affiliations

  1. 1.Sam Houston State UniversityHuntsvilleUSA

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