Abstract
The purpose of this chapter is to examine the scholarly discourse between qualitative evidence and health promotion. We accomplish this by examining how qualitative evidence is conceptualized in the current health promotion literature as well as how health promotion efforts have been enhanced by qualitative evidence. This chapter is organized into major headings, which allow for a broad foundation and operational definition of health promotion to be discussed, followed by a presentation of health promotion models, how health promotion has benefited from qualitative research methods and evidence and, finally, recommendations and implications for health promotion scholars and practitioners. After reviewing the current scholarship on health promotion using qualitative evidence, we offer research, policy, and practice implications.
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Watkins, D.C., Hawkins, J. (2016). Qualitative Evidence in Health Promotion. In: Olson, K., Young, R., Schultz, I. (eds) Handbook of Qualitative Health Research for Evidence-Based Practice. Handbooks in Health, Work, and Disability, vol 4. Springer, New York, NY. https://doi.org/10.1007/978-1-4939-2920-7_15
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DOI: https://doi.org/10.1007/978-1-4939-2920-7_15
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