Abstract
Every man-made object was originally an invention in the mind of one or more people, followed by a design for its manufacture and, in due course, by the development of a market for the product. Inventions can occur without design and marketing; inventions and designs can take place without being marketed; but no marketing can be done unless invention and design have previously been carried out.
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© 1966 Springer Science+Business Media New York
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Stobart, A.F. (1966). Invention, Design and Market Research. In: Gregory, S.A. (eds) The Design Method. Springer, Boston, MA. https://doi.org/10.1007/978-1-4899-6331-4_6
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DOI: https://doi.org/10.1007/978-1-4899-6331-4_6
Publisher Name: Springer, Boston, MA
Print ISBN: 978-1-4899-6169-3
Online ISBN: 978-1-4899-6331-4
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