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Where Do We Go from Here?

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Abstract

Your experiment is complete. You’ve taken the time to analyze the evidence and determine whether your hypothesis has passed the test, or otherwise. You’ve noted what you’ve learned, what you haven’t been able to determine, and any intriguing questions that have arisen. Most importantly, you’ve reached a conclusion, and made a decision.

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Notes

  1. 1.

    Running a few experiments in parallel is an option, of course, but you should always be mindful that running more than one experiment at the same time can affect the results. So, think carefully and try to choose experiments that won’t clash.

  2. 2.

    Lots of different words are used for the same concept—shareback, showcase, demo.

  3. 3.

    For clarity, it should be noted that these hypotheses aren’t necessarily the same as the ones that you’re trying to test within your work—these ones are hypotheses describing your beliefs about what you can achieve as a team rather than your prior beliefs about aspects of your product.

  4. 4.

    Fixing back-end systems, improving accessibility, or clearing up tech debt are good examples of work that stakeholders sometimes question the value of but can dramatically improve the success of your product.

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© 2019 Paul Rissen

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Rissen, P. (2019). Where Do We Go from Here?. In: Experiment-Driven Product Development. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-5528-5_9

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