Abstract
Innovation is a term that penetrated the business and technology lexicon ages ago and still billed as the only way to stay relevant in the information age. New product entering the market? Innovative. Software update? Innovative. Slight refresh of a couple UI components? Innovative. When everything is labeled as being innovative, nothing really is.
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© 2018 Aswin Pranam
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Pranam, A. (2018). Product Strategy. In: Product Management Essentials. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-3303-0_18
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DOI: https://doi.org/10.1007/978-1-4842-3303-0_18
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Publisher Name: Apress, Berkeley, CA
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Online ISBN: 978-1-4842-3303-0
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