Abstract
Metrics are the basis for analysis. When raw information is gathered into an analytics system, it is transformed into a metric for user interaction, dashboard display, and reporting.
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© 2017 Alex Gonçalves
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Gonçalves, A. (2017). Metrics. In: Social Media Analytics Strategy. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-3102-9_11
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DOI: https://doi.org/10.1007/978-1-4842-3102-9_11
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Publisher Name: Apress, Berkeley, CA
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Online ISBN: 978-1-4842-3102-9
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