Abstract
This chapter looks at some of the ways you can measure the performance of your SEO efforts. It’s good to do, whether you are working on your own site, to justify the time and effort spent, as well as to measure the ROI if you are paying someone, or if they are paying you!
This is a preview of subscription content, log in via an institution.
Author information
Authors and Affiliations
Rights and permissions
Copyright information
© 2017 Todd Kelsey
About this chapter
Cite this chapter
Kelsey, T. (2017). Analyze How Things Are Going. In: Introduction to Search Engine Optimization. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-2851-7_6
Download citation
DOI: https://doi.org/10.1007/978-1-4842-2851-7_6
Published:
Publisher Name: Apress, Berkeley, CA
Print ISBN: 978-1-4842-2850-0
Online ISBN: 978-1-4842-2851-7
eBook Packages: Computer ScienceApress Access BooksComputer Science (R0)