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Monitoring a Campaign

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Abstract

This chapter looks at a live campaign, and I show you how I monitor it once you’ve set it in motion. Along the way, you’ll learn more important concepts. The way I monitor my campaigns is not the only way to do it, but it works for me.

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© 2017 Todd Kelsey

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Kelsey, T. (2017). Monitoring a Campaign. In: Introduction to Search Engine Marketing and AdWords. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-2848-7_4

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