Abstract
Let’s not beat around the bush: CDs need great taste and excellent judgment. More than just making the work look good, they must also have a sense of what it takes to connect with the audience. They need to know how far to push an idea while remaining relevant. A great CD can add to his team’s ideas to move them from good to great.
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Notes
- 1.
Todd Henry, The Accidental Creative: Being Brilliant at a Moment’s Notice (New York: Penguin Group, 2011), 100.
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© 2017 Eleazar Hernández
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Hernández, E. (2017). Start with a Blank Piece of Paper. In: Leading Creative Teams. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-2056-6_1
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DOI: https://doi.org/10.1007/978-1-4842-2056-6_1
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Publisher Name: Apress, Berkeley, CA
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