Designing an Analytics Architecture to Leverage Proximity Data
This chapter looks at some background to what’s happening in analytics, what big data is and its link with beacons, and how smartphones are changing this area. It then looks at the types of analytics software that can be applied to our solutions. We review some key providers of tools and then consider how beacon data can be structured so that we can best drill into those data sets. Lastly, we will consider a case study that illustrates what can be achieved with the data from beacons.