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Obstacles in SEO

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Introducing SEO

Abstract

There are certain blips you come across when implementing SEO in projects. These hurdles hinder the SEO workflow significantly and can affect your web site’s visibility. SEO associates tend to tweak web sites for search engines and forget to focus on the UX. An appropriate approach is to design the web site for users (user-centric) and then tweak the web site for search engines.

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© 2016 Aravind Shenoy and Anirudh Prabhu

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Shenoy, A., Prabhu, A. (2016). Obstacles in SEO. In: Introducing SEO. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-1854-9_5

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