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Self-Service Analytics

Hype and Reality

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Disruptive Analytics

Abstract

In this chapter, we review the logic of self-service analytics—where it makes sense, and where it doesn’t. We describe the distinctly different user personas in organizations and discuss the role of experts in advanced analytics. We close the chapter with a survey of six innovations in self-service analytics.

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Notes

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Author information

Authors and Affiliations

  1. Newton, Massachusetts, USA

    Thomas W. Dinsmore

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  1. Thomas W. Dinsmore
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© 2016 Thomas W. Dinsmore

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Dinsmore, T.W. (2016). Self-Service Analytics. In: Disruptive Analytics. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-1311-7_9

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