Looking for the Ratio Behind the Diversification Strategies

  • Lutgart van den Berghe
  • Kurt Verweire


In chapter 1, we argued that financial conglomerates, all finance, bancassurance and assurfinance can all be seen as ways in which companies in the financial sector implement a strategy of diversification. Mostly this diversification strategy is seen as an interesting way to realise a growth strategy in a mature market environment. However this diversification can also aim at the realisation of a competitive advantage through the exploitation of economies of scope and synergies.


Cash Flow Free Cash Flow Diversification Strategy Internal Diversification Diversify Firm 
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Copyright information

© Springer Science+Business Media Dordrecht 1998

Authors and Affiliations

  • Lutgart van den Berghe
    • 1
  • Kurt Verweire
    • 2
  1. 1.The Vlerick School of ManagementUniversity of GentBelgium
  2. 2.Erasmus University RotterdamThe Netherlands

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