The Convergence of Health Promotion and the Internet

  • M. Kay Cresci
  • Roger W. Morrell
  • Katharina V. Echt
Part of the Health Informatics book series (HI)


Many consumers in today’s healthcare market take responsibility for promoting and/or maintaining their own health. This paradigm shift from a healthcare provider model of decision making to a partnership model of informed decision making (between the consumer and healthcare provider) is driven by the consumer’s access and use of the Internet as an interactive health communication resource. These telehealth information resources are designed to directly benefit health consumers and their families by promoting not only an increased awareness of diagnoses and treatments of diseases, but also the importance of good health practices. This chapter discusses who uses the Internet to seek health information and issues related to its access and use, and provides an overview of several projects that identify and/or address the issues of disparities and health literacy.


Health Information Health Literacy Health Consumer Seek Health Information American Life Project 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer Science+Business Media New York 2004

Authors and Affiliations

  • M. Kay Cresci
  • Roger W. Morrell
  • Katharina V. Echt

There are no affiliations available

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