Abstract
The experimental designs used in this activity are called factorial designs. They have two main advantages: They allow you to study the effects of two or more influences (called factors) in a single experiment, and they allow you to measure the interaction between the two (or more) factors.
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Reference
S. M. Kosslyn (1980), Image and Mind , Cambridge, MA: Harvard Univ. Press, Chapter 9.
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© 1996 Springer Science+Business Media New York
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Cobb, G.C. (1996). Gummy Bears in Space: Factorial Designs and Interaction. In: Activity-Based Statistics. Textbooks in mathematical sciences. Springer, New York, NY. https://doi.org/10.1007/978-1-4757-3843-8_40
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DOI: https://doi.org/10.1007/978-1-4757-3843-8_40
Publisher Name: Springer, New York, NY
Print ISBN: 978-0-387-94598-9
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