Preference Disaggregation Method and Business Failure Prediction
One of the well known approaches in Multicriteria Decision Aid is the regression based method UTA (UTilités Additives). Jacquet-Lagrèze and Siskos (1978, 1982) were the first to present this method. The UTA method has been already applied in the areas of commercial strategy by Siskos (1986), evaluation of venture capital investment by Siskos and Zopounidis (1987), evaluation of country risk (Cosset et al., 1992), business financing (Siskos et al., 1994), portfolio management (Hurson and Zopounidis, 1995; Zopounidis et al., 1995), etc. In this chapter, after the presentation of the UTA method, the use of its variants UTASTAR for ranking problems and UTADIS for sorting problems in business failure, is illustrated by the study of Zopounidis (1987), through the MINORA System, and the study of Zopounidis and Doumpos (1997) respectively.
KeywordsDecision Maker Marginal Utility Ordinal Regression Venture Capital Investment Business Failure
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